When finance also has its own "identity".
Newly launched on VPBank NEO, the "365 Days in Review" feature is more than just a spending or balance summary. It's a story told through data, personalized to each user, fully recreating your financial picture throughout 2025.

With just a few simple steps – updating the VPBank NEO app to the latest version, logging in, and selecting the “365 Days in Review” icon on the homepage – users immediately embark on a journey of self -discovery . Each screen opens with an interesting glimpse, allowing you to see your accumulated asset ranking, the number of reward points you've earned based on your engagement with the bank, whether you have a dynamic and modern spending and transaction style as an outstanding digital citizen or a quick-witted newcomer. Furthermore, you can review your total time with the bank and how that engagement extends beyond just finances, encompassing your health and lifestyle habits.
“The ‘365 Days in Review’ feature on VPBank NEO not only summarizes a financial year, but also portrays your ‘Financial Portrait’ – where data is brought to life, transformed into symbolic identifiers, reflecting your growth journey and lifestyle.”
On his personal page, Mr. Pham Xuan (Hanoi) laughed when the "365 Days in Review" feature named him among the top 10% of smart spenders. Mr. Xuan shared that his 2025 was "marked" by dozens of sales, big and small, from online shopping and booking airline tickets for short trips to weekend meals with friends.
From another perspective, many users find themselves reflected in the image of a "Digital Master." Thanh Hang (38 years old), a female office worker in Ho Chi Minh City, shared that she was quite surprised that she almost didn't use cash for a whole year. All payments – from morning coffee, electricity and water bills to taxi bookings and shopping – were handled through VPBank NEO. "Looking back, I realize I've become accustomed to a much more organized and stress-free lifestyle," she wrote. For her, the "365 Days in Review" feature is like confirmation of a smart lifestyle – where finances are managed in an orderly, quiet, but effective way.
Many users were also surprised to find a tool that helped them accumulate wealth effectively in 2025 and know what to do next in 2026 to make their assets grow. Looking back, it's clear that small things add up; a small habit can help create a major milestone for smarter and more effective financial management.

The "365-Day Review" feature provides insights into spending, saving, and investing tailored to each customer's individual profile.
VPBank NEO transforms financial data into helpful suggestions for customers.
What makes VPBank NEO's "365 Days in Review" feature so addictive is its ability to personalize and create a unique profile for each customer. Each financial profile is a distinct identity, interesting enough for users to want to share on social media – not to show off numbers, but to affirm their personal spending style. These "365 Days in Review" posts appear frequently at the end of the year, a very modern way to say: "This is me in 2025."

VPBank NEO meets all of customers' financial needs within a single ecosystem.
Emerging from the early days of the digital banking wave in Vietnam, VPBank NEO has gradually become the most trusted application on the market. More than just a transaction app, VPBank NEO is positioned as a comprehensive digital financial platform with hundreds of features and services, where all users' financial management needs can be fully met within a single ecosystem.
The core value of VPBank NEO lies not in the number of features, but in how technology is deployed to serve people. Over time, VPBank has accompanied and "moved in sync with the lives" of diverse customer groups with a comprehensive financial and consumer ecosystem: from fast and convenient payments and spending; smart, digitized savings, accumulation, and investment tools such as online savings, the Super Prosperity and Super Premier profit-generating duo; to modern investment channels such as mutual funds and stocks. In addition, there is a system of reward points and cashback when shopping online, and health and lifestyle services such as NEO Health and Bankrista – all seamlessly integrated into a single banking application.
This core value is built on a foundation of modern digital technology, open architecture, and flexible scalability, handling millions of transactions daily with high stability and speed. VPBank NEO applies advanced security standards such as multi-factor authentication, biometrics, end-to-end data encryption, and a real-time fraud monitoring system, giving customers peace of mind in all digital transactions. Simultaneously, it boasts deep connectivity with a vast partner ecosystem, allowing for seamless and personalized financial and consumer experiences.
In particular, VPBank NEO's continuous innovation strategy, based on data, AI, and advanced technologies, helps it understand the behavior, needs, and financial lifecycle of each customer, thereby providing suggestions, recommendations, and a tailored experience for each individual. The "365 Days in Review" feature is a vivid testament to this customer-centric philosophy: where financial stories are no longer dry and boring, but authentic enough to bring a smile, insightful enough to ponder, and suggest better financial choices for each person in 2026.
Source: https://hanoimoi.vn/365-ngay-nhin-lai-vpbank-neo-bien-chan-dung-tai-chinh-thanh-goi-y-song-thinh-vuong-729947.html







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