At 12:20 on November 13, according to Dan Tri reporter, at Mailisa beauty salon at 6 Nguyen Khanh Toan, Nghia Do ward, Hanoi , many police and riot police forces appeared.
On the afternoon of November 13, the police were still working at the mansion of the owner of Mailisa beauty salon in Thoi An residential area, old District 12, Ho Chi Minh City.
According to the records, the mansion is located in a quiet residential area. Since morning, many police vehicles have arrived in this area. The mobile police force and civil defense force have blocked off the surrounding area, ensuring security and order so that the authorities can enter to work.
According to some residents living next to the mansion, the police appeared at around 8am the same day and were still working until early afternoon. Residents also said that the mansion is about 4,000m² wide, and Mrs. Phan Thi Mai and her husband are often present here. The project consists of many rows of houses, using precious wood, Asian style, Koi fish pond, elaborate and splendid garden.
Mailisa was founded in 1998 by Ms. Phan Thi Mai (born 1975), also known as Mailisa (name of the beauty salon), and her husband Mr. Hoang Kim Khanh.
According to the introduction, the Mailisa system started from a small facility on Huynh Van Banh Street, Phu Nhuan District in the past, now Cau Kieu Ward, Ho Chi Minh City. This brand gradually expanded into a chain of 17 branches nationwide.
Ms. Mai has repeatedly emphasized that the factors that make Mailisa's reputation come from its luxurious infrastructure, modern imported machinery, a team of doctors and specialists with practice certificates, and a commitment to using products of clear origin.
Mailisa is widely advertised with services such as cosmetic tattooing (eyebrows, lips, eyelids), skin treatment (acne, melasma, pitted scars), hair removal, cosmetics sales and investment in high-tech machinery...

Police forces appeared and worked at Mailisa Beauty Salon Hanoi branch from about 10:30 on November 13 (Photo: Nam Dung).
According to self-published information, Mailisa currently has 17 beauty salon branches nationwide, with more than 2,000 employees and has provided services to more than 16 million customers.
Mr. Hoang Kim Khanh and Ms. Phan Thi Mai are not only known for their large-scale beauty salon system, but also for their active participation in charity activities that are frequently shared on social networks.
The life of this business couple also attracts attention with a villa of about 4,000 square meters in Ho Chi Minh City and a collection of dozens of supercars. They often share photos of their travel , events and personal life on social networks.
On social media, Ms. Mai is a very influential person, with more than 3 million followers. Many viewers also call her by the nickname "boss Mailisa". This huge number of followers helps her cosmetic brand to be widely promoted on many platforms.
Currently, Mr. Hoang Kim Khanh and Ms. Phan Thi Mai own a series of businesses in Hanoi, Ho Chi Minh City, Dak Lak, Can Tho, Binh Duong , Nghe An, Phu Quoc...
Specifically, Mr. Hoang Kim Khanh is the owner of a series of businesses including Mailisa Service Company Limited; MK SKINCARE Import Export Production Trade Service Company Limited; Mailisa Trading Company Limited; Mailisa One Member Limited Liability Company; Mailisa Service Trade Company Limited; Mailisa One Member Limited Liability Company; Mailisa Service Trade Company Limited; Mailisa Trading Company Limited; Mailisa Trading Service Company Limited...
In addition, Ms. Phan Thi Mai is also the owner of several other businesses such as MAI LI SA Trading and Service Company Limited; MAIKABEAUTY Import Export Production Trade Service Company Limited; MAI LI SA Company Limited...
The businesses in the system mainly focus on the beauty and vocational training fields. Although the brands have different names, most of them belong to the Mailisa brand.
Source: https://dantri.com.vn/kinh-doanh/ba-trum-dung-sau-tham-my-vien-mailisa-la-ai-20251113145638514.htm






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