Giant LEGO Christmas tree attracts visitors in Ho Chi Minh City

The 5m tall LEGO Christmas tree model located at Estella Place Shopping Mall (HCMC) is becoming a check-in spot attracting many families, young people and children this Christmas season.

Designed with 7 floors of brilliant gifts, the LEGO Christmas tree impresses with its large scale and vibrant colors, creating a prominent highlight right in the central lobby of the shopping area. The surrounding space is decorated with the theme "LEGO Christmas House", recreating a warm and friendly festive season, attracting hundreds of visitors to visit and take photos every day.

According to the records, the Christmas tree area and the welcome gate with the Cataclaw mascot are always crowded with visitors, especially in the evening and on weekends. Many families bring their children to visit, have fun, take pictures and shop. The atmosphere at the event area is always bustling with lights, Christmas music and activities for children.

Many families and children came to play and take pictures with the 5m high LEGO Christmas tree model during the year-end holiday season.

Inside the LEGO Christmas House, children can participate in four interactive play stations, including assembling and transporting Santa's gifts, hunting for hidden gifts, creating themed LEGO gifts, and challenging to build the tallest Christmas tree within a limited time. In addition, the "Make & Take" area allows children to freely create LEGO models, bringing the products home as souvenirs. This activity takes place every weekend from 2:00 p.m. to 5:00 p.m., often attracting many parents lining up to let their children participate.

According to the organizers, this year's Christmas activities aim to encourage families to spend more time playing together. The LEGO Play Well Report 2024 shows that 9/10 parents agree that play plays an essential role in children's comprehensive development; 96% of children said that play has a positive impact on mental health. This is also the reason why entertainment event models that combine family experiences are increasingly appearing at large shopping centers during the year-end holidays.

Children experience LEGO assembly at the playground during Christmas season

In addition to sightseeing and entertainment, shoppers also enjoy holiday promotions. Many LEGO sets are discounted up to 40%, with gifts or lucky draw programs when reaching the required bill. According to records, the number of visitors to LEGO booths at Estella Place in the first week of implementation increased significantly compared to the time before the holiday.

Source: https://thanhnien.vn/cay-thong-lego-khong-lo-hut-khach-o-tphcm-185251208180145108.htm