Diversified gift market for Vietnamese Women's Day

These days, on the streets, gift shops for women on Vietnamese Women's Day October 20 are bustling with shoppers. This year's gift market is also bustling with many rich and diverse items such as fresh flowers, cosmetics, souvenirs...

Walking through some streets such as Quang Trung, Nguyen Du, Tran Hung Dao, Mac Thi Buoi... cosmetic, souvenir and fashion stores have displayed many products with diverse designs, beautifully decorated, attracting customers. Many stores also proactively hung banners with information about promotional programs on the occasion of October 20 to attract customers. Ms. Nguyen Huong Giang, owner of a cosmetics store on Nguyen Du Street, said that 2-3 months ago, she researched customer trends this year, looking for new, beautiful products, suitable for customers to choose as gifts on October 20. Up to this point, the store's products have been beautifully displayed, classified by area for customers to easily choose. In the days approaching October 20, the shopping atmosphere at Ms. Giang's store has become more bustling, with most of the customers being men, wanting to choose gifts for the women they love.

Make zinc flower products to serve customer needs.

In addition to beauty products, in recent years, many customers have chosen jewelry as gifts on October 20. To serve customers' needs, since the beginning of October, jewelry stores in Nam Dinh city have also displayed new products, collections with different prices, along with many attractive promotions. This year, the gold and jewelry market has added gold products in the shape of roses, flower bouquets... with quantities of 1-2 taels... that have attracted the attention and choice of many customers. Shop owners also prepare fresh flowers and wax flowers as gifts to thank customers, thereby attracting customers to shop on this occasion.

Although the gift market is diverse, abundant and has prepared goods early, fresh flowers are still the main product, attracting customers in the days approaching October 20. This year's fresh flower market also has many types of flowers such as roses, orchids... with prices ranging from 200,000 to 500,000 VND/bouquet; from 300,000 VND to several million VND/flower basket. Shops also increase staff to promptly serve orders from agencies, groups, companies and be ready for individual customers to buy flowers in the days approaching October 20. Unlike fresh flowers, which prepare goods 1-2 weeks before October 20, wax flower, zinc flower, wool flower shops... have started producing flower products as gifts 1-2 months ago to promptly serve customers buying on this occasion. According to Ms. Nguyen Cham, owner of a wax flower shop on Tran Thai Tong Street (Nam Dinh City), wax flowers have a light fragrance, many eye-catching colors, and can be kept for a long time, so they are chosen by many young people. She imported raw materials to make wax flowers 3-4 months ago to serve wholesale and retail customers who buy flowers on October 20. Each bunch of wax flowers with different sizes and colors costs from 30,000 VND to several hundred thousand VND. Mr. Tran Minh Dat, on Han Thuyen Street (Nam Dinh City) said: This year, his company chose wax flowers with gifts as gifts for women in the company, so he contacted the shops early to order bouquets that met his requirements. In addition, he also chose large bouquets of wax flowers to give to his mother and wife, because they can be displayed for a long time, do not wither quickly, and do not require as much care as fresh flowers.

Like wax flowers, Ms. Nguyen Thi Hong, Hung Vuong Street, has been diligently producing zinc flower products since September. The zinc flower bouquets are made from colorful velvet zinc pieces, through the skillful hands of the craftsmen, bent into petals, leaves, and then into colorful flower bouquets. As October 20 gets closer, Ms. Hong has to stay up all night to produce zinc flowers to serve customers' needs. Velvet zinc flower products cost from 10,000 VND/flower to large bouquets of flowers costing several hundred thousand VND. She estimates that on this October 20, she will produce nearly 1,000 velvet zinc flower bouquets of various sizes and colors.

In addition to products such as flowers, gifts, jewelry, cosmetics, clothes, shoes, etc., many customers are also interested in and looking for more unique products. Understanding the needs of customers, coffee shops and cake shops in the city have prepared suitable products to serve customers on this occasion. Cakes, drinks, etc. are cleverly placed in flower baskets by shop owners. The products are priced from 100,000 VND to several hundred thousand VND, depending on the size and type of drink, etc. This is also considered a delicate, reasonable, and affordable gift for many young people because it can be used and taken beautiful photos; it is also a way for many shops to approach customers. In addition, products such as fruit baskets with flowers, flower bouquets made of money, balloon flowers, etc. are also chosen by many customers. In addition, stores introduce and sell products on social networking platforms, have a form of receiving gifts to help people who live far away... to serve customers in the best way and reach a more diverse customer base.

With a variety of designs, shapes, colors and product types, customers have more options to buy practical and meaningful gifts for their beloved women on Vietnamese Women's Day October 20.

Article and photos: Dieu Linh

Source: https://baonamdinh.vn/kinh-te/202410/da-dang-thi-truong-qua-tang-ngay-phu-nu-viet-nam-0374baf/