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Promote trade promotion at the end of the year

The end of the year is the time when units and localities increase the organization of fairs and exhibitions to promote trade connection activities, promote local products and new services to the market, especially products for the Tet shopping season.

Báo Đồng NaiBáo Đồng Nai25/11/2025

Provincial Party Committee member, Vice Chairman of Dong Nai Provincial People's Council Tran Van Mi (front row, 2nd from left) visits an exhibition booth at the 2025 Exhibition Fair of Typical Rural Industrial Products of the Southeast Region - Dong Nai. Photo: Hai Quan
Provincial Party Committee member, Vice Chairman of Dong Nai Provincial People's Council Tran Van Mi (front row, 2nd from left) visits an exhibition booth at the 2025 Exhibition Fair of Typical Rural Industrial Products of the Southeast Region - Dong Nai. Photo: Hai Quan

Many large-scale trade promotion programs

Dong Nai province has stepped up the implementation of many activities to support businesses, cooperatives, and OCOP (One Commune One Product) entities of the province to participate in many major trade promotion activities in the last months of the year. Notably, the 2025 Exhibition of Typical Rural Industrial Products of the Southeast Region - Dong Nai. This Fair is part of the National Industrial Promotion Program in 2025, held from November 24 to 30.

The fair has 250 booths promoting and displaying typical rural industrial products of Dong Nai and many provinces and cities across the country such as: Ho Chi Minh City, An Giang, Ca Mau, Gia Lai, Quang Tri, Tay Ninh...

In 2025, Hoang Phu salted roasted cashew nuts will be one of 6 products of Dong Nai honored as a typical rural industrial product at the national level. Mr. Hoang Dao, Deputy Director of Hoang Phu Cashew Nuts Company Limited (in Loc Tan commune, Dong Nai province) said: Coming to the Exhibition Fair of Typical Rural Industrial Products of the Southeast Region - Dong Nai, the company wishes to connect the company's products, especially 4-star OCOP products including: wood-roasted cashew nuts and wood-roasted cashew nuts with garlic and chili flavor with potential markets across the country. This is also an opportunity for the company to introduce typical product lines such as: fresh cashew nuts, hot-roasted kônia nuts directly at the fair.

Deputy Director of the Department of Industry and Trade Pham Van Cuong said: The 2025 Exhibition of Typical Rural Industrial Products of the Southeast Region - Dong Nai will open up many new opportunities and bring good results for industrial promotion and investment promotion activities, contributing to promoting the economic development of Dong Nai province in particular and the whole country in general. Through this fair, Dong Nai province hopes to work with other provinces and cities in the region to strengthen regional connectivity, promote production value chain linkages, and expand the market for rural industrial products.

Organizing and participating in large exhibitions and fairs, especially national programs on industrial promotion and trade promotion, will open up many opportunities for the province's strong products to promote their potential in attracting investment, trade and services in the province.

Deputy Director of Dong Nai Investment, Trade and Tourism Promotion Center Nguyen Van Linh shared: At the end of the year, the center will continue to implement activities to support businesses, production facilities, cooperatives (HTX), OCOP subjects... in the province to participate in trade promotion programs inside and outside the province. Including the Supply - Demand Connection Program between Ho Chi Minh City and provinces and cities in 2025, expected to take place in mid-December. The focus of the event is the OCOP Products and Regional Specialties Week, along with the supply - demand connection conference and a series of activities to promote the consumption of Vietnamese goods, expand the domestic market, strengthen the production - distribution - consumption linkage in a sustainable direction.

In the coming time, Dong Nai Investment, Trade and Tourism Promotion Center will increase support for local businesses and OCOP entities in promoting products, developing brands, and bringing products into distribution and retail chains inside and outside the province.

Deputy Director of Dong Nai Investment, Trade and Tourism Promotion Center NGUYEN VAN LINH

Promote and connect consumer markets for products serving Tet

Trade fairs and conferences connecting trade at the end of the year will create conditions to help businesses, cooperatives, and OCOP entities of Dong Nai connect, expand markets, find distribution channels, consumption partners, and promote products for the upcoming Lunar New Year.

Director of Hoang Anh Cooperative (in Binh Phuoc ward, Dong Nai province) Pham Van Hieu shared: In addition to the Cooperative's main products including cashew nut cakes meeting 4-star OCOP standards with original cashew nut and durian flavors, during the upcoming Tet holiday, the Cooperative will promote and connect partners and markets for new product lines from cashew nuts such as: cashew fish sauce, cashew caramel, etc.

Similarly, the owner of Hoa Sen Fish Sauce Facility (in Binh Loc Ward, Dong Nai Province) Le Cao Thang shared: The facility will promote and introduce OCOP products, typical products, and gifts for the upcoming Tet holiday. At the same time, the facility will focus on promoting the strengths and potential of e-commerce activities to bring products closer to consumers. Thereby, enhancing the brand and product value of the facility in particular and local OCOP products in general.

In the current competitive trend, trade promotion activities play an important role in elevating local OCOP products; supporting businesses, cooperatives, and production facilities in the province to develop their brands, expand their markets, etc. Many local businesses and cooperatives hope to have more opportunities to connect and promote their products to consumers, and expand their product markets.

Mr. Vu Tien Nang, representative of Tien Nang Minh Tam Pepper Production Facility (in Minh Duc Commune, Dong Nai Province) said: The facility's organic pepper products meet 3-star OCOP standards. Currently, the facility's main market is in the Southern region. The facility wishes to participate in trade fairs and exhibitions to develop its brand and connect with many new markets across the country.

Navy

Source: https://baodongnai.com.vn/kinh-te/202511/day-manh-xuc-tien-thuong-mai-cuoi-nam-d27352a/


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