Taylor Swift's fiance's $1 million Rolex watch: Why is it so expensive?

(Dan Tri) - American football star Travis Kelce attracted attention when wearing the Rolex Daytona Rainbow - a watch with a market price of up to 1 million USD. This is also an accessory favored by many international stars.

During the Kansas City Chiefs vs. Indianapolis Colts game, Travis Kelce paired his expensive Daytona Rainbow with comfortable athletic wear, Air Jordan 12 Retro Taxi shoes, a 1997 NBA All-Star Weekend hat, and angular RetroSuperFuture Fred sunglasses.

The Daytona Rainbow is the dream of watch enthusiasts thanks to its bezel design set with 36 multi-colored sapphires arranged in a rainbow pattern - the detail that gives it the name "Rainbow". The watch case is crafted from 18K Everose rose gold, a special alloy developed by Rolex, known for its colorfastness and long-lasting shine.

Travis Kelce attracted attention when he appeared with a Rolex Daytona Rainbow watch estimated to be worth nearly $1 million (Photo: Page Six).

The dial is adorned with 11 hour markers in coloured sapphire, which harmonise perfectly with the bezel. The Everose gold Oyster bracelet brings a luxurious unity to the entire design.

Inside the stunning exterior is the Rolex-developed Calibre 4130 mechanical movement, which has a 72-hour power reserve and operates reliably in a variety of harsh conditions.

The Rolex Daytona Rainbow comes in three versions: Rose gold (116595RBOW), yellow gold (116598RBOW) and white gold (116599RBOW). The yellow gold and white gold versions were launched in 2012, the rose gold version was launched in 2018 and is currently the most expensive model on the market, ranging from $500,000 to $1 million on the secondary market.

Travis Kelce's collection, in addition to the Daytona Rainbow, also includes an 18K gold Rolex Day-Date and a diamond-faced Rolex Datejust.

The interesting story behind the $1 million Rolex

The Daytona Rainbow is considered one of Rolex’s most collectible watches. The first Rainbow model was launched in 2012, starting the trend of “rainbow” watches in the luxury industry.

(Photo: Rolex).

According to Phillips auction house, the first “rainbow” Daytona was produced by Rolex exclusively for a Middle Eastern customer in 1993-1994, making the collectible value of this product line even higher.

The Daytona line itself dates back to 1963, created for racing thanks to its durability and precision timekeeping capabilities. The introduction of the Rainbow version took the Daytona beyond its role as a sports watch, becoming a symbol of luxury and artistry.

Each Daytona Rainbow is strictly controlled in production numbers. The sapphires used on the bezel and dial must be absolutely uniform in color and size. The rigorous gem selection process makes each Rainbow a unique work of art.

Despite being criticized for its overly flashy appearance, the Rainbow line has gradually become a symbol of Rolex luxury and is sought after by many stars. The value of this watch model has increased steadily over time, and is considered a long-term investment choice for collectors.

Stars who own Rolex Daytona Rainbow

Adam Levine, singer of Grammy-winning band Maroon 5, owns the rose gold version (Photo: iflw).

French footballer Antoine Griezmann also has a rose gold model (Photo: iflw).

American singer-songwriter Post Malone wears a rose gold Daytona Rainbow on "The Tonight Show" (2019) (Photo: iflw).

American movie star Mark Wahlberg wore the rose gold version at the premiere of "Daddy's Home 2" (2017) (Photo: iflw).

British football star David Beckham owns a yellow gold Daytona Rainbow (Photo: iflw).

Football player Cristiano Ronaldo wears the yellow gold version with a unique mother-of-pearl dial (Photo: iflw).

John Mayer, the famous watch collector, has worn the white gold version many times (Photo: iflw).

Lionel Messi appeared on New Year's Eve 2024 with a yellow gold Daytona Rainbow model (Photo: iflw).

Source: https://dantri.com.vn/giai-tri/dong-ho-rolex-1-trieu-usd-cua-hon-phu-taylor-swift-vi-sao-dat-den-vay-20251201121231472.htm