Global tourism is poised for a boom in 2025.

On January 20th, the United Nations Tourism Organization (UNTA) announced figures showing that the global tourism industry reached a new record high in 2025 with 1.52 billion international visitors. The main drivers of this growth were attributed to the strong boom in Asia and Africa.

Tourists in Shanghai, China. Photo: THX/VNA

According to the UN Tourism Organization, the number of international tourists last year increased by 4% compared to the 1.4 billion projected for 2024, reaching its highest level in the post-COVID-19 pandemic period.

Notably, Africa is projected to see growth of up to 8%, reaching 81 million visitors in 2025. Asia is also witnessing a 6% increase in international tourist arrivals, reaching 331 million, equivalent to 91% of pre-pandemic levels.

Tourists in Madrid, Spain. Photo: THX/VNA

Meanwhile, Europe continues to hold its position as the world's most visited region, attracting 793 million tourists last year. This figure represents a 4% increase compared to 2024 and a 6% increase compared to 2019, before the pandemic paralyzed the global tourism industry.

In a press release, the Secretary-General of the UN Tourism Organization, Shaikha Alnuwais, stated that tourism demand remains high throughout 2025, despite related services facing high inflation and uncertainties due to geopolitical tensions.

This Madrid-based agency forecasts that the positive trend will continue this year thanks to a stable global economy and the full recovery of destinations that lagged behind after the pandemic.

NBO

Source: https://baoninhbinh.org.vn/du-lich-the-gioi-khoi-sac-trong-nam-2025-260121075550173.html