The signing event is of particular significance, as for the first time, brands from racket, apparel, footwear, technology, media and tournament organizations have decided to come together in a unified strategy.

Strategic partners include: Joola, Facolos, Zocker, Kamito, Joma, Titan Sport, Baseline,FPT Play, 24h.com.vn, Giang Son Media, Deera, VLOOP, VNMEDI, New Sports, Vinama JSC and You App.

Pickleball, e-Sport and the transformation of Vietnamese sports
These brands represent the core areas of the Pickleball ecosystem, from competition equipment - management technology - broadcasting platforms, media to commerce and community movements.
PWC Pickleball Founder & CEO - Doan Ngoc Minh affirmed: “Today’s event is not just a signing ceremony, but the beginning of a unified movement, where all major Pickleball brands come together to promote the community. This is a historic milestone bringing Vietnam into the fastest growing and strongest Pickleball market group in the region”.

This is not just a normal cooperation signing event, but a strategic alliance of the largest scale ever in the Pickleball field in Vietnam. The common goal is to develop the movement - support athletes - expand the Vietnamese Pickleball community.
Through this cooperation, PWC Pickleball and its partners commit to: Accompanying the building of a youthful - sustainable - professional Pickleball ecosystem; developing community movements in schools, clubs, businesses and localities; promoting national and regional tournaments.

Along with that, support athletes, coaches and young talents through a training network and professional resources; diversify Pickleball products and services, improve quality and increase accessibility; spread Pickleball through modern media, livestream, digital platforms and cultural and sports campaigns.
For the Vietnamese Pickleball market, this cooperation will create a new standard for the Vietnamese Pickleball industry; promote professionalization of tournaments and training; accelerate the popularization of Pickleball in education , youth communities and businesses, expand international cooperation opportunities for athletes, clubs and brands; shape Vietnam as the new Pickleball center of the world in the period 2025-2030.
Along with the ecosystem launch, PWC Pickleball announced its 2026 plan, which includes five strategic projects on a national and regional scale.
That is the PWC All-Star Championship 2026, a large-scale sports - entertainment - media tournament, bringing together 200 athletes from 10 countries and more than 100 Asian artists, KOLs and influencers.

The 2026 Vietnam Student Pickleball Tournament is expected to attract more than 1,000 young athletes from more than 100 universities and high schools.
Documentary “Pickleball Vietnam: From Zero to Hero” - recreates the journey of formation, development and explosion of Pickleball in Vietnam.
PWC World Magazine - the first Pickleball magazine in Vietnam, providing in-depth content on tactics, athletes, clubs, tournaments and community life.
Vietnam Pickleball Awards 2025 - the first professional honoring ceremony for athletes, coaches, clubs, brands and businesses contributing to the development of Pickleball in Vietnam.
Source: https://baovanhoa.vn/the-thao/hop-luc-thuc-day-phat-trien-pickleball-tai-viet-nam-184433.html






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