International Tea Festival 2025 attracts 60,000 domestic and foreign visitors

The 2025 International Tea Festival concluded with a special art program that emotionally recreated the journey on the evening of December 7.

With a series of more than 10 large-scale activities spanning from December 5 to 7, it attracted a large number of domestic and international tourists to participate, creating a vibrant atmosphere, spreading the beauty of Vietnamese tea culture and opening up new expectations for the local tea and tourism industry.

The 2025 International Tea Festival attracted nearly 60,000 visitors, with the participation of more than 60 ambassadors, trade counselors and consuls; 80 Miss Cosmo contestants from many countries; 1,111 tea farmers and art troupes from home and abroad. The exhibition space of more than 1,000 ancient tea trees became the center of attention, attracting a large number of people and tourists to admire.

80 beauties from many countries joined the parade honoring the image of tea trees - Tea Carnival on the central streets of Da Lat.

Mr. Dinh Van Tuan, Vice Chairman of Lam Dong Provincial People's Committee, said that the 2025 International Tea Festival is an event of special significance, conveying a message of revival, perseverance and sustainable development. The rich series of activities comprehensively connect Vietnamese tea culture with art, tourism, diplomacy and education, thereby repositioning the value of tea trees in modern life as well as creating new expectations for the domestic tea industry.

One of the highlights was the record-breaking performance of 1,111 tea farmers performing a Vietnamese-style tea offering ceremony in the middle of Bao Loc tea hills. At the 1927 Ancient Tea Factory, visitors can explore the journey of more than a century of formation and development of the Vietnamese tea industry through unique documents and projection technology.

The parade attracted the attention of tourists and locals.

The exhibition space displays 1,000 ancient tea trees, many of which are hundreds of years old, creating a “living museum” of tea culture. Precious tea trees from many tea growing regions around the world contribute to enriching the viewer’s experience, while honoring the efforts to preserve the heritage of the Lam Dong tea community.

The 2025 International Tea Festival displayed and introduced 1,000 ancient tea trees over 100 years old from all over the country.

The festival is also a bridge for international cultural exchange through colorful art programs. The appearance of 80 Miss Cosmo contestants brings youthfulness, dynamism and contributes to promoting the image of Lam Dong to the world.

This is also an opportunity for the province to more clearly define the brand "Vietnam Tea Tourism", with potential tourism products such as visiting tea farms, experiencing processing, enjoying artistic tea or seasonal tourism.

Source: https://baothainguyen.vn/van-hoa/202512/le-hoi-tra-quoc-te-2025-thu-hut-60000-du-khach-trong-va-ngoai-nuoc-4a76404/