Expanding the social safety net through policy advocacy

DNO - Da Nang City Social Insurance is making efforts to carry out many activities and programs to promote and communicate policies to increase the number of participants and expand the coverage of the social safety net.

The Social Insurance Department of Da Nang City focuses on promoting and communicating policies to increase the number of people participating in social insurance, health insurance, and unemployment insurance. Photo: HOANG DAO

Actively communicate policies

According to Director of Da Nang City Social Insurance (SI) Nguyen Tri Dai, the communication work on social insurance and health insurance (HI) policies and laws has been carried out by the city's SI with many diverse and in-depth activities, contributing to raising awareness of people and workers about new legal regulations.

In October 2025, the City Social Insurance issued an official dispatch guiding the implementation of solutions at peak times of propaganda to complete targets and tasks in 2025; strengthen policy communication through the grassroots loudspeaker system.

The sector closely coordinates with departments, agencies, sectors, organizations and especially news agencies and newspapers to ensure that policy information is transmitted promptly and effectively. The highlight is the signing of a cooperation program with Da Nang Newspaper, Radio and Television, and Da Nang City Youth Union.

“In October alone, the entire industry organized 4 launching ceremonies, 28 dialogues and consultations, reaching 3,014 people including employees, employers, union members and youth. As a result, 28 people were mobilized to participate in voluntary social insurance, 98 people participated in family health insurance,” said Mr. Nguyen Tri Dai.

Launching the model "Tam Hai commune women actively save and participate in voluntary social insurance to receive pensions and have a better quality of life when they retire". Photo: TRUNG HIEU

At the grassroots social insurance agencies, communication activities continued to be active with 21 conferences on propaganda, consultation and policy answers for 1,257 people. Of which, there were 8 dialogues for workers and employees at enterprises, attracting 772 participants.

At Ban Thach Social Insurance, the unit organized a launching day to promote voluntary social insurance; launched the model "Tam Hai commune women actively save to participate in voluntary social insurance to receive pensions and have a better quality of life when they retire". This activity contributed to the development of nearly 50 new participants.

At the event, many organizations, businesses, and philanthropists donated 14 voluntary social insurance books (each book has a 3-month payment period) to people in need; donated 14 piggy banks to encourage people to save to maintain long-term social insurance participation. At Nam Phuoc Social Insurance, 30 social insurance books and health insurance cards were donated to people in need in Duy Xuyen and Ha Nha communes.

Effective use of social networks to communicate policies is a bright spot in the digital transformation of the social insurance industry. Photo: HOANG DAO

Increase the number of participants in social insurance and health insurance

In the digital environment, the electronic information portal, fanpage and Zalo OA of Da Nang Social Insurance continue to operate strongly and become the official communication channel of the industry. The effectiveness is quite obvious when the electronic information portal attracts 4,078,061 visits; the cumulative number of visits per year reaches more than 31 million. The fanpage reaches 488,429 people and attracts 656 new followers.

The city's Social Insurance participated in the exhibition booth "Digital transformation products for union members and youth in 2025" on October 5, 2025 and responded to the National Digital Transformation Day on October 10 with many activities to encourage people to participate in voluntary social insurance, family health insurance, and instructions on installing the VssID application...

People having access to information and understanding humane policies will contribute to increasing the coverage of the social safety net. Photo: HOANG DAO

Consulting and answering questions directly and through online channels were also promoted with 681 receptions at the one-stop department and 280,360 visits via phone and local feedback channels.

The industry also actively integrates propaganda into small group dialogues, visits people's homes to mobilize, distribute leaflets; sends text messages to notify about paying and enjoying social insurance and health insurance regimes. Instructs more than 2,170 people to install and look up the process of participating and self-paying social insurance and health insurance on the VssID application.

“This contributed to the increase in the number of social insurance participants by 7,267 people and health insurance by 9,148 people. The figures show stable growth in most indicators when the whole city reached more than 523,000 social insurance participants and nearly 2.65 million health insurance participants. The universal health insurance coverage index reached 93.93%, clearly reflecting the spread of social security policies in the area,” said Mr. Nguyen Tri Dai.

Source: https://baodanang.vn/mo-rong-luoi-an-sinh-xa-hoi-bang-tuyen-truyen-chinh-sach-3310062.html