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Some online business secrets

Việt NamViệt Nam25/04/2024

The advantage of online business is that it does not cost too much but still ensures profit.
The advantage of online business is that it does not cost too much but still ensures profit.

With the era of 4.0 technology and the development of e-commerce, choosing to start an online business is considered a direction that is in line with market trends. According to many young entrepreneurs, selling online has outstanding advantages compared to choosing other startup fields. However, to start an online business effectively and successfully, many factors are required.

E-commerce business brings many benefits in terms of customer access, flexibility in shopping location and time, optimizing resources and costs, etc. Understanding the benefits of online sales more clearly, many people have chosen to start an online business.

According to many people, the biggest advantage of choosing to do business online is saving on the cost of renting a sales space. Because this is a fairly large cost if opening a store in the traditional business direction, and not everyone has a large amount of capital to start a business. Besides, the current trend of consumers is convenient shopping, so selling online meets this requirement. Not only that, choosing to sell online also helps sellers to be free, proactive in their work, diversifying their customer base...

Choosing to start a business by selling clothes online, Ms. Nguyen Thi Thai Hien (Ward 4, Vinh Long City) said: “Initially, I did not have much business capital, my house was in a small alley, and the area was not large, so I chose to sell online. At first, I encountered many difficulties in inventory control and the amount of imported and exported goods, because everything had to be done in the traditional way such as bookkeeping, leading to inaccurate calculations and difficulty in controlling goods and revenue. Gradually, I learned more experience and switched to using sales management software, and at the same time, participated in sales on e-commerce platforms such as Sendo, Shopee, Lazada, etc. Thanks to that, I got more orders and increased revenue. Up to now, after nearly 5 years of starting an online business, the business is still stable and always ensures profits, I also continue to sell online without intending to find a place to sell.”

Also doing online food business for nearly 3 years, Ms. Truong Thanh Nha (Ward 3, Vinh Long City) shared: “I started selling food online after the pandemic broke out and have maintained it until now. I only sell take-out, not on-site because the area is small and I don't hire employees. I taught myself how to take beautiful photos of products to attract customers, how to change dishes every day, choose the right customer segment and learn how to use and manage orders via the application... At first, the interaction was low, the number of customers ordering was not much, but I still persisted, posting articles regularly on social networking sites. Gradually, my customer base stabilized and expanded."

According to Ms. Hien, doing business online effectively is not too difficult, if there is careful and thoughtful preparation from the market research stage and building an online startup idea right from the beginning. First of all, it is necessary to determine and choose what products to sell online? Where to find sources of goods to sell online? What is the level of competition when selling those products online? At the same time, it is necessary to build a sales website to introduce products to customers.

According to economic experts, starting an online business has really brought opportunities and success to young people with passion. Because the advantage of online business is low cost, not spending too much on renting a store, premises, service staff... However, currently the online business market is very vibrant with a large number of participants.

Therefore, to compete and stand firm in this environment, it is necessary to have a lot of experience as well as appropriate business strategies. At the same time, one must be persistent, dare to face challenges, dare to take risks and must comply with the law. In particular, choosing quality sources of goods, ensuring clear origin from reputable suppliers is a mandatory criterion.

It is necessary to describe the product in detail, honestly about the relevant information about the product for consumers. In addition to focusing on product quality, you should also invest in building creative content, eye-catching images and videos to attract more customers. For those who are new to online business, you can learn how to write advertising content, take photos, design... to save costs and gain experience, from there, gradually improve.

At the same time, you should also directly check the goods before packing and choose a reputable shipping unit to ensure the safety of the goods during the transportation process and delivery to the recipient.

Article and photos: TRA MY


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