Raising the bar for Vietnamese rice TECHPAL RICE, the champion of "the world's best rice 2025"

TECHPAL RICE's co-first prize at the " World's Best Rice" contest in 2025 has attracted great attention from experts and the business community. Not only marking an important step forward for the brand, the award also contributes to strengthening the image of Vietnamese rice on the global agricultural map - where competition is increasingly fierce and international quality standards are constantly being upgraded.

Nâng tầm gạo Việt TECHPAL RICE quán quân — Mr. Vu Ngoc Dinh, General Director of TECHPAL Group, received the award "World's Best Rice 2025" for the TECHPAL RICE brand.

Affirming quality by international criteria

According to TECHPAL GROUP, the products are evaluated based on strict criteria such as natural aroma, stickiness, softness, grain purity and the ability to maintain stable quality under different cooking conditions. These are important factors that help Vietnamese rice differentiate itself in the eyes of the professional council and importers.

This award not only reflects the results of strict production and quality control processes, but also shows the company's thorough investment in breed research, supply chain management and product information transparency.

The ripple effect after international awards

Immediately after winning the award, TECHPAL RICE became the focus of attention in the Vietnamese business community abroad and trade promotion agencies. In Cambodia, the company donated its products to the Vietnam Business Association in Cambodia (VCBA) and the Vietnam Trade Office. These are considered practical moves to introduce the products to organizations that play a role in promoting bilateral trade.

Many representatives highly appreciated the packaging and identity design of TECHPAL RICE, believing that the product is suitable for the high-quality segment. In addition to rice quality, serious investment in standardization – from packaging, traceability to brand story – is considered a big plus point that helps TECHPAL RICE make its mark in the eyes of international partners.

Opportunities to expand export markets

According to experts, this international award acts as a "quality credit" to help TECHPAL RICE more easily approach demanding markets. From the demand for high-quality rice in Europe, to consumer tastes in Asian countries and the distribution system of overseas Vietnamese, the potential for expansion is clearly present.

In addition, the fact that Vietnamese business organizations in Cambodia connect and express their desire to introduce products to the local Vietnamese community shows that TECHPAL RICE has initially created trust - an important factor to expand the international distribution system in the future.

Increase brand value and contribute to the Vietnamese rice industry

Observers say that the award for TECHPAL RICE not only benefits the business itself, but also contributes to enhancing the position of Vietnamese rice in the world market. In the context of the Vietnamese agricultural industry promoting a strategy of increasing value instead of increasing output, the appearance of internationally recognized brands is a positive signal, helping to increase the competitiveness of the entire industry.

Representatives of some business units in Cambodia commented: TECHPAL RICE being honored in the international competition is an important basis for the Vietnamese business community to be more confident when bringing products to new markets, while affirming the ability to participate more deeply in the global value chain of Vietnamese agricultural products.

Future expectations: Building a high-value Vietnamese rice ecosystem

In the coming time, TECHPAL GROUP said it will continue to upgrade production processes, expand cooperation with farmers, and apply international standards in cultivation and processing. The company affirmed that this award is not a destination, but a fulcrum to develop the Vietnamese rice brand in a sustainable, high-quality direction and with long-term competitiveness in the international market.

With the title "World's Best Rice" and a series of cooperation opportunities opening up, TECHPAL RICE is expected to become one of the new representatives contributing to raising the position of Vietnamese agricultural products - not only by quality but also by a methodical commercialization strategy and the spirit of affirming the Vietnamese brand in the international arena.

Source: https://vtv.vn/nang-tam-gao-viet-techpal-rice-quan-quan-gao-ngon-nhat-the-gioi-2025-100251127092627873.htm