Further promoting the heritage value of President Ho Chi Minh in tourism activities

VHO - In recent times, the heritage system of President Ho Chi Minh in Hue City has been preserved, conserved and promoted effectively in cultural and tourism activities. After 5 years of implementing the Project "Promoting the value of President Ho Chi Minh relics in Hue to serve tourism development", it is necessary to continue to have appropriate orientations for the times so that these heritage values ​​can spread more widely.

Overview of the Conference

On November 13, the Department of Culture and Sports of Hue City summarized the Project "Promoting the value of President Ho Chi Minh's relics in Hue to serve tourism development" (2021-2025 period). Mr. Phan Thanh Hai, Director of the Department of Culture and Sports of Hue City emphasized: This project is not only a specialized program on preserving and promoting heritage, but also a spiritual source linking Hue with the revolutionary career of President Ho Chi Minh, fostering the identity and cultural vitality of the heritage city.

The system of relics of President Ho Chi Minh in Hue City has nearly 20 relics and relic sites; of which four relics are ranked by the Prime Minister as special national relics and five relics at city level. After nearly 5 years of implementing the Project, the work of preserving, embellishing and promoting the system of relics of Uncle Ho in the area has achieved many results, contributing to widely spreading the value of his heritage in the cultural and tourism life of the Ancient Capital. The system of memorial relics of President Ho Chi Minh has been invested in, renovated, and newly displayed at many relic sites.

Ms. Le Thuy Chi, Director of the Ho Chi Minh Museum in Hue City, said that since 2022, the museum has coordinated with tour organizers to organize the tour "Following Uncle Ho's childhood in Hue", connecting nine relic sites associated with his life and youth, becoming a typical cultural tourism product. There are 10 travel agencies participating in bringing tours to the museum and relic sites of President Ho Chi Minh in Hue, with an estimated 123,000 visitors/year. Along with that, activities of offering flowers, incense, experiences, documentary film screenings, Duong No village festival, and the death anniversary of President Ho Chi Minh's mother are maintained annually, contributing to educating patriotic traditions and attracting tourists...

Tourists visit and learn about the exhibition space about his life and career at the Ho Chi Minh Museum in Hue City.

However, according to the assessment of relevant units, tours and tourist routes associated with relics about Uncle Ho have not had inter-regional connections; have not participated in regional and national tourism promotion programs; and lack close coordination between tourism businesses and the cultural sector.

Mr. Tran Quang Dung, Vice Chairman of Duong No Ward People's Committee, said that the two special national relics, Duong No communal house and Uncle Ho Memorial House in the locality, have received attention from all levels and sectors in preserving and promoting their values. However, the infrastructure in the area of ​​these relics is still not uniform, the roads are small and narrow, there is a lack of parking lots, so there are certain limitations in receiving visitors, especially groups of visitors. In addition, the propaganda and promotion work has not been strict and effective.

According to the Vice Chairman of the People's Committee of Duong No Ward, it is necessary to pay attention to connecting more destinations in the ward, including OCOP product points, relic sites, traditional craft villages... It is possible to consider expanding the tour on the Huong River to Thanh Tien paper flower village, visiting and learning about Sinh village paintings and connecting Duong No communal house relic, Uncle Ho Memorial House relic in Duong No. The locality is ready to coordinate with relevant sectors and units to have a long-term planning orientation for exploiting related tours.

Mr. Bui Van Chinh, Deputy Director of May Ngoc Travel Company Limited, shared that the organization of the tour "Following Uncle Ho's footsteps in his youth in Hue" has contributed to educating the tradition of patriotism among young people. However, the number of visitors participating in the tour is still limited, mainly students or union officials in Hue City, so it only stops at spreading in the city, not yet widely developed to other localities. The representative of the travel agency also hopes that the project will continue to be implemented and expand the number of participants, propose to coordinate with promotion units and connect with Hue University with students from many localities, especially Lao and Thai students. At the same time, expand the tour program to be more diverse through linking suitable sightseeing destinations in the Complex of Hue Monuments.

Director of the Department of Culture and Sports of Hue City Phan Thanh Hai said that, entering the period when Hue is a centrally-run city, it is necessary to upgrade the Project to a regular program associated with the strategy "Hue - Creative Heritage City". Build routes and product clusters "President Ho Chi Minh and Hue" according to national experience standards with walking routes, bicycle routes, explanation stops, book reading activities, storytelling, digital exhibition spaces, integrated into the four-season Hue Festival... At the same time, standardize digital data (photos, documents, maps, multilingual explanations), deploy QR codes, audio guides, test AR/VR at some points, connect with the city's digital ecosystem.

In addition, bringing heritage into schools is also implemented in an open way with experiential learning hours at relics, book reading festivals about Uncle Ho, and "heritage storytelling" clubs. Organizing activities to promote creativity such as: Design competitions for publications, short films, podcasts, music, and plays telling stories about Uncle Ho in Hue; encouraging cultural and tourism startups to participate...

Source: https://baovanhoa.vn/van-hoa/phat-huy-hon-nua-gia-tri-di-san-ve-chu-cich-ho-chi-minh-trong-hoat-dong-du-lich-181324.html