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Promoting cultural "soft power" for sustainable development

Over the past 5 years (2021-2025) of implementing the Cultural Development Strategy, the province has made efforts to synchronously deploy tasks and solutions. Thereby, contributing to raising the awareness of cadres, party members, association members, artists and people about the role, position and importance of building and developing culture; gradually building and developing culture to meet the requirements of comprehensive and sustainable development of the locality.

Báo Vĩnh LongBáo Vĩnh Long07/12/2025

Over the past 5 years (2021-2025) of implementing the Cultural Development Strategy, the province has made efforts to synchronously deploy tasks and implementation solutions.

Thereby, contributing to raising awareness of cadres, party members, members, artists and people about the role, position and importance of building and developing culture; gradually building and developing culture to meet the requirements of comprehensive and sustainable development of the locality.

Cultural activities contribute to preserving cultural identity and promoting cultural tourism.
Cultural activities contribute to preserving cultural identity and promoting cultural tourism .

Raising awareness of cultural development

Immediately after the Cultural Development Strategy to 2030 was issued, the province held a conference to disseminate it to cadres, party members and people.

In the 2021-2025 period, the province organized more than 300 propaganda events with over 1 million participants. The forms were deployed in a variety of ways, contributing to raising awareness and sense of responsibility of the whole society about the position, role and contribution of culture to socio- economic development and international integration.

According to Mr. Duong Hoang Sum - Director of the Department of Culture, Sports and Tourism, in recent years, the province has implemented many important programs and projects on cultural and human development.

Movements such as “All people unite to build a cultural life”, “Building a cultural family”, “Building a new rural area” associated with preserving and promoting national cultural identity have brought about positive results, gradually improving the spiritual and cultural life of the people. The system of cultural and sports institutions from the province to the grassroots continues to receive investment attention.

The work of preserving cultural heritage, developing cultural industry, literature and arts, tourism, education and training and information and communication have all had positive changes, creating a favorable environment to nurture and develop the personality of Vinh Long people.

Over the past 5 years, the province has regularly reviewed and systematized legal documents related to the cultural field to adjust and supplement them to suit reality.

Many new policies have been issued, such as the regime for sports coaches and athletes; mechanisms to encourage investment in tourism development; policies to maintain grassroots cultural institutions... Inspection and examination of cultural activities and cultural services have been strengthened, especially activities in the online environment.

Timely prevent and handle violations, contributing to creating a healthy cultural environment, suitable for development and integration requirements.

To build and develop the culture and people of Vinh Long comprehensively, meeting the requirements of sustainable development of the country, the Provincial Party Committee and the Provincial People's Committee have directed Party committees and local authorities at all levels to organize and implement well the work on education, training, science, technology, health, population, family, culture, arts, physical education, sports, sustainable poverty reduction, prevention and control of social evils, etc. Promote mass sports activities and physical education in schools associated with moral education and life skills.

Every year, the province organizes over 1,000 mass art performances, creating conditions for people to participate in creating and enjoying culture.

The investment in construction, upgrading and renovation of the system of cultural and sports facilities in the province has always been of interest and focus to all levels and sectors in order to create conditions for people to participate in entertainment, recreation, physical training, and improve the value of spiritual life. There are 124/124 cultural facilities in communes and wards and 3,319 clubs, teams and interest groups for cultural, artistic, physical and sports activities to ensure serving the needs of the people.

The province also maintains many typical cultural activities such as the Kinh-Khmer-Hoa Youth Singing Festival; Khmer Cultural-Sports Festival; Culture, Sports and Tourism Week to celebrate Ok Om Bok festival... not only contributing to preserving cultural identity but also attracting tourists and promoting cultural tourism.

Promoting the value of national cultural identity

Mr. Tran Tri Cuong - Vice Chairman of the Provincial Vietnam Fatherland Front Committee, Secretary of the Provincial Youth Union said that Vinh Long youth today actively responds to the Campaign "Building a model of Vinh Long youth in the new period".

In particular, constantly improve professional skills, life skills, integration skills to confidently step into the new era; increase physical exercise, improve physical strength and health; enthusiastically participate in cultural and artistic activities, gradually improve spiritual and cultural life, contributing to preserving and promoting national cultural identity.

At the same time, strive to become a young person with comprehensive development in knowledge, skills, good health, rich and healthy cultural and spiritual life.

According to Mr. Dang Van Chinh - Permanent Vice Chairman of the Provincial People's Committee, in order to orient solutions to implement the Cultural Development Strategy to 2030, the province continues to innovate information methods, propaganda and application of science, technology, digital transformation in disseminating and educating cultural laws to raise awareness and sense of responsibility of all levels, sectors and people about the position and role of building and developing culture and people.

Innovate and improve the effectiveness and efficiency of state management of culture, associated with the implementation of local socio-economic development goals and tasks.

At the same time, innovate methods, improve the quality and effectiveness of implementing the Movement "All people unite to build a cultural life" associated with implementing the goals and tasks of building new rural areas, civilized urban areas and sustainable poverty reduction.

Implement planning, training, fostering, and arranging cultural management staff with real capacity and experience to effectively lead, manage, and advise on cultural development work; build a strategy for developing a team of cultural management staff, especially at the grassroots level, to meet task requirements in the new situation.

In addition, make focused investments, prioritize investment resources for preserving traditional culture and promoting the value of national cultural identity. Promote socialization to mobilize all social resources to invest in cultural development.

Article and photos: PHUONG THU

Source: https://baovinhlong.com.vn/van-hoa-giai-tri/202512/phat-huy-suc-manh-mem-van-hoa-de-phat-trien-ben-vung-1a647ee/


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