“Invisible walls” in the family

The modern life makes people dominated by money, food, clothing and technology, the "break" in the connection between family members is more obvious. Everyone is busy with work, personal interests, social relationships... and forgets to spend time with family.

Along with that, generation gap is also a factor that makes families lack cohesion. Different interests, thoughts, and lifestyles are creating invisible distances between relatives.

Dac Tai (Binh Thanh District, Ho Chi Minh City) shared: “When we were kids, my father and I were very close, but since we had a disagreement over choosing a university major, I have talked to him less in the past 3-4 years. Sometimes I want to ease the tension between us, but I don’t know how to start a conversation with my father.”

In another situation, in the role of a mother, Ms. Thien Kim (District 8, Ho Chi Minh City) confided: “I am busy all week so I really want to spend time taking my two children to explore places around the house every weekend so that they can develop better and family affection can be stronger. But on weekends, I am busy cleaning the house, going to the market and cooking, so I keep postponing it. Gradually, my two children are no longer excited to go out, but instead "hug" their phones to play games all weekend."

Family members all recognize the distance, but few have the opportunity to open up. Sincere words of concern and encouragement, moments of the whole family experiencing and discovering together… will be valuable catalysts to bring them closer together. When parents and children are willing to listen and open up to each other about their differences, love will be more abundant.

Opportunity to bond family members

Wishing to accompany Vietnamese families on the journey of nurturing and strengthening family ties, this year, PNJ organizes a series of events with many interesting activities called Vietnamese Family Connection Station: "Close to the heart, more love" taking place from May 11 to June 30.

The series of festivals was held at Vincom Ninh Thuan on May 11 and will continue to take place in many other places across the country such as: GO! Tan Hiep (May 25); SORA Gardens Binh Duong (May 26); GO! Buon Me Thuot (June 1); GO! Tra Vinh (June 2); Vincom Hue (June 15); Aeon Mall Tan Phu (June 22 - 23); Aeon Mall Ha Dong (June 28 - 30).

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Vietnamese Family Bonding Station: “Close to the heart, more love” has interesting bonding activities, promising to be an ideal destination for families.

At the Vietnamese Family Connection Station: “Close to the heart, more love”, PNJ will bring activities throughout the day such as a souvenir photo space called “Save the moment”. This is a photobooth area designed separately with a 360-degree camera, helping you capture every radiant moment with your family. In particular, PNJ also prepares costumes, accessories and a makeup team so that families can have the most radiant photos, capturing happy moments together.

After taking souvenir photos, families can explore the “Understanding each other better” game area to test the understanding between members. Accordingly, the organizers will ask questions and ask players to answer, if family members guess each other correctly to give matching answers, they will receive attractive rewards from PNJ.

In addition, PNJ also has game areas and experience spaces suitable for each member. While dad comes to the refreshment station to enjoy a delicious cup of coffee, the children can freely express their creativity in the statue-painting area.

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Vietnamese Family Connection Station: “Close to the heart, more love” is a bridge for parents and children to truly connect with each other.

In addition to the above spaces, during peak hours from 6pm to 8pm, PNJ will organize games for families to compete together.

In each round, 3 - 4 families will compete together with challenges: guessing words, overcoming obstacles... These challenges require family members to coordinate well, work together to overcome opponents and win valuable prizes including: 1 Mini Tieu Loc Dai Phat Gold for the first prize winning team and skin care gifts from partners and gift vouchers for the remaining teams.

Through the Vietnamese Family Connection Station: “Close to the heart, more love” and connection challenges, PNJ hopes that families will have more choices for entertainment, relaxation and create more memorable memories with loved ones.

Understanding the difficulties, barriers and distances in modern family relationships, PNJ wishes to accompany Vietnamese families on the journey of nurturing sustainable family relationships, being a bridge to encourage parents and children to truly connect with each other; inspiring closer family relationships, more love for each other.

On the occasion of the upcoming family anniversaries, with PNJ, keep your “heart close” and erase all distances with your loved ones through a delicate jewelry gift that is both meaningful and brings lasting accumulated value.

Learn more about the promotion program at: https://www.pnj.com.vn/

Ngoc Minh