Promote typical rural industrial products

In recent times, the Department of Industry and Trade of Thai Nguyen has always been proactive and active in implementing many activities to connect, promote and introduce typical rural industrial products of the province. Through a series of fairs, conferences and seminars inside and outside the province, the province's typical products are increasingly widely known, opening up opportunities for sustainable market development for businesses, cooperatives and production facilities.

Thai Nguyen delegation connects distribution and brings typical rural industrial products to supermarket systems, convenience stores, and rest stops in Ninh Binh province.

From December 3 to 6, the delegation of the Department of Industry and Trade of Thai Nguyen attended a series of trade promotion programs jointly organized by the Ministry of Industry and Trade and the People's Committee of Ninh Binh province. This is one of the major activities to promote typical rural industrial products in the Northern region in 2025, gathering hundreds of enterprises, cooperatives, and traditional craft villages from many localities.

Within the framework of the program, Thai Nguyen delegation participated in the Conference to disseminate new regulations on industrial promotion and sideline activities organized by the Department of Innovation, Green Transformation and Industrial Promotion (Ministry of Industry and Trade); worked with the Center for Industrial Promotion and Trade Promotion of Ninh Binh province to exchange experiences and seek support in promoting typical rural industrial products of the province.

The delegation also attended the Northern Industry and Trade Fair - Ninh Binh 2025, the largest annual event in the region. The fair gathered about 250 booths of nearly 200 units, of which 150 booths came from enterprises and cooperatives in the Northern region. Participating enterprises were supported 100% of the booth rental costs from the industrial promotion capital and counterpart funds of the organizing unit.

At this year’s Fair, Thai Nguyen organized booths displaying a variety of typical products. The products on display ranged from rural industry, OCOP products, handicrafts, processed agricultural products to technological equipment and consumer goods. Thai Nguyen’s booth featured many typical items: Thai Nguyen tea, vermicelli, noodles, turmeric, honey, processed foods and other typical rural industrial products.

Ms. Nguyen Thi Thu, Dong Van ward, Ninh Binh province, shared: Coming to the Fair, I immediately looked for the Thai Nguyen booth to buy tea and other specialties such as vermicelli, turmeric, honey, etc. I really trust Thai Nguyen products, especially typical rural industrial products.

Not only stopping at displaying products, Thai Nguyen also participates in many economic exchange activities, signing cooperation agreements between enterprises of different provinces; connecting distribution, bringing products to supermarket systems, convenience stores, introducing OCOP products, and rest stops in Ninh Binh province. Through that, typical rural industrial products of Thai Nguyen directly approach enterprises, distributors and consumers.

Working delegation at the booth introducing typical rural industrial products of Thai Nguyen at the Fair.

According to Mr. Nguyen Van Dung, Director of the Center for Industrial Promotion and Industrial Development Consulting (Department of Industry and Trade), the chain of activities in Ninh Binh is an important opportunity to promote OCOP products and typical rural industries of localities, thereby increasing consumption and expanding the market for businesses. At the same time, exploiting the potential of craft villages, businesses, production facilities; enhancing trade, connecting the supply chain of goods between regions.

Trade promotion activities also contribute to spreading the spirit of the campaign "Vietnamese people prioritize using Vietnamese goods", helping typical rural industrial products of Thai Nguyen to improve their competitiveness, affirming their position compared to other regions in the country. This is an opportunity for businesses to learn about consumer tastes, adjust designs, packaging, and increase quality to better meet market demands.

Participating in conferences, seminars and fairs also creates conditions for businesses to increase information exchange, investment cooperation, sign distribution agreements, link production and consumption, and form a stable and sustainable supply chain.

Not only in Ninh Binh, Thai Nguyen Department of Industry and Trade also actively participates in other trade promotion activities organized by the Ministry of Industry and Trade and People's Committees of provinces and cities. The goal is to expand the promotion network and enhance brand recognition of typical rural industrial products of Thai Nguyen nationwide.

These programs aim to support rural industrial establishments to access modern and traditional distribution channels, boost consumption, increase product added value; at the same time, encourage businesses to continue to innovate, invest in technological improvements, and improve product quality.

Mr. Nguyen Van Dung added: In the coming time, the Industrial Promotion Center will continue to advise the Department of Industry and Trade to implement conference, seminar, connection and promotion programs for typical rural industrial products organized by the Ministry of Industry and Trade and localities. This is an important task to promote the Thai Nguyen product brand to reach further, supporting businesses to expand sustainable consumption markets.

With the initiative in trade promotion, the active participation of enterprises and the support from central agencies, typical rural industrial products of Thai Nguyen are increasingly affirming their position in the market, contributing to the development of the local economy and promoting the development of rural industry in a modern and sustainable direction.

Source: https://baothainguyen.vn/kinh-te/202512/quang-ba-san-pham-cong-nghiep-nong-thon-tieu-bieu-09b5d9b/