Promoting cross-border e-commerce and regional connectivity in Lam Dong

On December 9, in Xuan Huong ward - Da Lat, the Department of Industry and Trade of Lam Dong province coordinated with the Department of E-commerce and Digital Economy (Ministry of Industry and Trade) to organize the Conference on Promoting cross-border e-commerce and regional connectivity in Lam Dong 2025.

Delegates attending the conference

Attending the conference were Ms. Nguyen Thi Minh Huyen, Deputy Director of the Department of E-commerce and Digital Economy , Mr. Nguyen Ba Ut, Director of the Department of Industry and Trade of Lam Dong province, and the participation of more than 40 enterprises.

The conference aims to support enterprises, cooperatives, and business households in Lam Dong province and the Central Highlands region to apply e-commerce; including promoting cross-border e-commerce to promote and consume products on domestic and international platforms; at the same time, strengthening regional linkages in e-commerce development between Lam Dong and the Central Highlands localities and neighboring regions.

Ms. Nguyen Thi Minh Huyen, Deputy Director of the Department of E-commerce and Digital Economy, Ministry of Industry and Trade, delivered the opening speech at the conference.

Speaking at the opening of the conference, Ms. Nguyen Thi Minh Huyen, Deputy Director of the Department of E-commerce and Digital Economy, Ministry of Industry and Trade, emphasized: The typical products of the Central Highlands in general and Lam Dong in particular have many advantages in high-quality agricultural products, regional specialties, and special OCOP products, which are eco-tourism and agricultural tourism products.

This is an important project for Lam Dong to become a connecting point between the Central Highlands and the Central Coast, the South and the international market, creating conditions for the development of cross-border e-commerce as well as the development of trade from the region.

Delegates pressed the button to open the conference.

The event attracted 43 enterprises, cooperatives, and business households with OCOP products, typical rural industrial products and Lam Dong specialties, along with technology and digital transformation enterprises.

Thereby, contributing to strengthening regional connectivity, promoting complementary advantages between localities, expanding the consumption network of agricultural and specialty products, effectively exploiting logistics infrastructure and digital platforms, improving competitiveness and expanding cooperation opportunities, and sustainable business in the context of digital transformation.

The product introduction livestream attracts many businesses to participate.

Within the framework of the program, there are 35 local booths and many businesses participating in the exhibition. Here, there will be 100 items promoting products for Lam Dong and the Central Highlands in the online environment and gradually expanding the international market.

Representatives of the units answered questions from businesses in the discussion section.

Also at the conference, an open discussion took place with the content of Applying e-commerce in brand building - Expanding export markets for OCOP products and Lam Dong agricultural products.

Mr. Nguyen Van Khanh, Deputy Director of the Department of Industry and Trade of Lam Dong province, also commented: This is not only a forum for businesses to meet and exchange, but also opens up many opportunities for breakthrough development.

This helps businesses orient their business strategies in line with market trends and open trade policies. This contributes to increasing resilience and adaptability in the context of a volatile global economy.

Delegates visit the exhibition booths

Promoting cross-border e-commerce and regional connectivity is truly a solid bridge to bring businesses to a new stage of development, expand markets and increase economic value in the digital age.

Business representatives ask questions to solution providers

The program also focused on introducing policies, sharing experiences, consulting and training on business skills in the digital environment; connecting businesses with cross-border e-commerce platforms, technology enterprises and partners in and outside the region; organizing online display and sales (livestream) for typical products.

Source: https://baolamdong.vn/thuc-day-thuong-mai-dien-tu-xuyen-bien-gioi-va-lien-ket-vung-lam-dong-409164.html