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10 minutes and $5,000

Báo Sài Gòn Giải phóngBáo Sài Gòn Giải phóng16/05/2023


SGGP

Perhaps even more attractive than the auctions of Vietnamese paintings on international floors, artist N. (living and working in Hanoi ) posted a picture of the work he wanted to sell on his personal page for 5,000 USD.

Visitors to the art exhibition
Visitors to the art exhibition

In less than 10 minutes, a collector had already placed an order, and more than 12 hours later, the content of the sale of the painting by artist N. received nearly 6,000 likes, nearly 300 shares, and more than 400 comments asking to buy, even though the artist announced that the painting had been sold. It is worth noting that the painting was sold on the artist's personal page without the need for advertising or introducing it loudly from in person to online as professional auction houses often do before the "hammering" sessions.

The sale of an artist’s paintings is a good thing, but at the same time, there are still many questions about the current art life in the country. It is easy to see that many domestic exhibitions lack visitors; if there are any, they are mainly people in the industry, students of art and architecture schools, a few collectors... People who are interested in and truly love and appreciate painting can be counted on the fingers of one hand.

In particular, there are large-scale exhibitions with lavishly invested spaces that attract a lot of visitors, even with an entrance fee, but the reason for the attraction lies beyond the artistic element. Just because the check-in photos in this artistic space are seen as a way to "position" oneself and affirm one's class by some people.

In addition, there is another unpleasant reality, when it comes to painting, many people still value the material value of the work such as the price of thousands, hundreds of thousands of dollars... more than loving the content, or appreciating the work. There are even many bows at exhibitions that are stuck on the work just because of a provocative comment. To affirm their own wallets, many "players" are willing to put bows on the work without having a chance to see it, and sometimes after buying it, they don't know what to do because they don't have the level to appreciate the work.

In any case, 10 minutes and 5,000 USD for a painting can also be considered a good sign for the art market, when the public is gradually becoming more interested in the visual language through colors, lines, etc. Especially the information that many collectors participating in painting purchases are now young people, even GenZ generation. They not only have the vision of professional collectors but also proactively study art in depth. These are also good signs for a professional art life, where the perception of beauty will not just be a temporary number.



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