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Foldable phones are of interest to young people

Báo Thanh niênBáo Thanh niên24/11/2023


According to Decluttr, an online service where users can resell old tech products for refurbishment, interest in retro-styled technology is on the rise among young people, in this case foldable phones.

Popularized in the early 2000s, clamshell phones were fashionable thanks to their compact design, a fraction of the size of the chunky “brick” phones of a few years earlier. But flip phones weren’t ideal for texting because of their tiny screens and T9 keyboards.

Thế hệ Gen Z đang rất quan tâm những dòng điện thoại gập - Ảnh 1.

Foldable phones will be the shopping trend of young users

Since the iPhone debuted in 2007, smartphones have adopted what can be described as a boring bar-shaped design. For years, rectangular touchscreens have been the standard for mobile phones, but a new report shows that online searches for flip phones have increased 15,369% in the past year among Gen Z and Millennials.

But it's not just flip phones in general that are attracting the attention of the younger generation. Google searches for "Motorola Razr flip" have increased by 241% in the past 12 months. Searches for Oppo's flip phone have also increased by 511%.

Liam Howley, marketing director at Decluttr, says that young people can be a little nostalgic for a time when technology was simpler. He says nostalgia is powerful, and many current consumers simply want a product that looks different from what’s popular today.

Foldable phone sales in 2023 are up nearly 44% from last year. The same report predicts more than 54 million devices will be sold in 2027, up 382% from 14.2 million in 2022.



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