Ronaldo helped the parent company's stock rise by more than 15%. |
The investment immediately had an effect on the market, with the parent company's stock price rising more than 15% in Thursday morning's trading session (local time). Analysts are calling this the "Ronaldo effect," not only in sports but also in business.
The platform that the Portuguese superstar invested in is a next-generation digital operating system that uses artificial intelligence (AI) to build personalized nutrition and healthcare programs. The system uses user data to design suitable pathways, combining intelligent nutrition tracking with tools for forming sustainable habits.
At the heart of the platform is a proprietary health scoring system that helps users track their progress based on key metrics, providing specific adjustment suggestions. The model reflects a new trend in the dietary supplement industry: integrating technology, data, and evidence- based solutions.
In addition to contributing capital, Ronaldo also committed to supporting promotion and providing sponsorship rights to promote the platform's development. According to Ronaldo, after more than 10 years of collaboration, the relationship between the two parties is built on trust and shared ambitions. Becoming a shareholder is a natural step, as he wants to contribute to shaping the future of the digital healthcare sector.
The platform is currently being piloted in the US, Canada, and Puerto Rico, with plans to expand to several European, Middle Eastern, and African markets starting in 2026. The deal represents an intersection between elite sports, AI technology, and modern nutrition.
Source: https://znews.vn/hieu-ung-cua-ronaldo-post1629713.html







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