Sodexo brand changed name to Pluxee

The new Pluxee brand will better support businesses in the face of workplace changes and help every employee feel cared for and valued, as well as drive growth, by creating more value for all stakeholders.

Sodexo Benefits and Rewards Services has just changed its name to Pluxee

Currently, Pluxee has launched a strategic plan to 2025 with 3 main focuses: Strengthening core activities including the meal and food business, especially for small and medium enterprises (SMEs) ; Expanding solutions related to health, gifts, travel and other solutions to increase purchasing power and engagement with employees ; Helping customers' employees access Pluxee services easier through a single digital platform.

To achieve these goals, Pluxee will invest 10% of its revenue in technology between now and 2025.

“Pluxee is a digital, positive and innovative brand that encompasses our vision and great ambitions in a growing market,” said Aurélien Sonet, CEO of Pluxee. “With this new brand, we want to show who we are. A stronger brand will differentiate us to our customers and partners, and help attract new talent, especially in the digital space.”

For 500,000 business customers, Pluxee provides increasingly complete, rich and diverse solutions based on an efficient and innovative digital ecosystem. For 36 million consumers, Pluxee provides personalized services, providing more choices, making their daily lives easier. For 1.7 million brand partners, Pluxee drives shopping demand in the markets where the company operates by increasing the number of shoppers at partner points of sale by enabling partners to better understand and interact with their shoppers thanks to data.

Source link: https://thanhnien.vn/thuong-hieu-sodexo-doi-ten-thanh-pluxee-185230617155348963.htm