Apple still dominates the tablet market.

According to a report from market research firm Canalys , global tablet sales reached 39 million devices in the second quarter, a 5% increase compared to the previous quarter and a 9% increase compared to the same period in 2024.

Apple vẫn thống trị thị trường máy tính bảng - 1 — During the second quarter, Apple continued to maintain its leading position with 14.1 million iPads sold (Image: PhoneArena).

This growth was driven by strong consumer demand in several markets such as China , Europe, the Middle East, and Africa.

"The global tablet market continued its significant growth momentum in the second quarter, driven by consumer subsidies in China," said Himani Mukka, research director at Canalys .

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In the tablet market, Apple maintained its leading position with 14.1 million iPads sold in the second quarter, equivalent to 36.1% of the global market share. This growth was 2.4% higher than the same period last year.

Samsung ranked second with 6.7 million devices sold, accounting for 17.1% of the global tablet market share. Compared to the same period last year, Samsung's sales decreased by 1.8%.

The next positions were held by Huawei (8.3% market share), Lenovo (7.9% market share), and Xiaomi (7.8% market share). All three manufacturers saw strong year-on-year growth, with the main driver of this growth coming from the Chinese market.

Apple vẫn thống trị thị trường máy tính bảng - 2 — The global tablet market continues to grow (Photo: CNet).

Experts say the market is also benefiting from a wave of new product launches, particularly in the gaming device segment. The growing consumer interest in this area has helped gaming tablets emerge as a niche growth segment, especially in Asia.

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Some notable products include the Xiaomi Redmi K Pad and the Vivo Pad5. Meanwhile, Lenovo's Legion Tab sales more than doubled compared to the previous quarter. Manufacturers are also making tablets a key element in their connected ecosystems.

Source: https://dantri.com.vn/cong-nghe/apple-van-thong-tri-thi-truong-may-tinh-bang-20250808154721952.htm