For Vietnamese tourism to 'take off'

To achieve the goal of welcoming 25 million international visitors by 2025, Vietnam's tourism industry needs a comprehensive strategy.

Foreign tourists enjoy checking in at the Golden Bridge, brightly decorated with national flags, at the tourist area. (Source: VNA)

In 2025, Vietnam tourism will enter a new phase with the desire to break through. National and international events, especially the Parade and March to celebrate the 50th anniversary of the Liberation of the South and National Reunification in Ho Chi Minh City and the program to celebrate the 80th anniversary of the August Revolution and National Day September 2 in Hanoi , have created a strong ripple effect.

The image of a modern, rich-in-identity Vietnam is transmitted around the world through parades, marches and cultural events. The S-shaped country has become the center of attention of friends from other countries.

International media reported extensively on the event, emphasizing that this was not only a large-scale performance, but also an opportunity for Vietnam to affirm its historical mark and current development path.

It can be seen that the effects of major national events have been opening up golden opportunities for Vietnam tourism to "take off". According to the assessment of the Vietnam National Administration of Tourism, although it is in the low season of international tourism, the positive results in July and August have shown clear signs of recovery and growth of the international tourist market to Vietnam.

Experts explain that this unprecedented growth is the result of a series of strategic initiatives from the Government such as creating more favorable conditions for international tourists through an open visa policy, significantly enhancing air connectivity by expanding international routes, including important direct routes from major cities in Europe, North America and the Middle East...; effective marketing campaigns to promote diverse tourism products with the ability to capture global tourism trends...

However, according to Deputy Minister of Culture, Sports and Tourism Ho An Phong at the National Tourism Conference 2025 with the theme "Synergy - Choosing a destination - Acceleration" held recently, the goal of welcoming 25 million international visitors is "a very large number, requiring the whole industry to strive".

To achieve the goal of welcoming 25 million international visitors by 2025, Vietnam's tourism industry needs a comprehensive strategy, closely combining solutions on policies, products, linkages, promotion and focusing on effectively exploiting key markets, improving product quality...

A delicious bowl of pho on the street corner, a friendly smile, a community-based tour... can be "specialties" that tourists will remember forever and return to. Vietnam also needs to position its brand as a "valuable destination" - a place where tourists can find cultural depth, history and the blend of tradition and modernity.

Only when we maintain our identity, improve service quality and invest in synchronous infrastructure, will the breakthrough be truly sustainable. And then, the impressive numbers are not only achievements, but also evidence of Vietnam's new position on the global tourism map.

The overall and joint efforts of State agencies, businesses and localities will be the key factor determining the success of Vietnamese tourism in 2025.

Source: https://baoquocte.vn/de-du-lich-viet-cat-canh-327334.html