iPhone 15 Pro Max prices hit rock bottom in Vietnam.

Speaking with a reporter from Dan Tri newspaper, representatives from several large retail chains in Vietnam stated that the iPhone 15 Pro Max is currently the best-selling model in the entire iPhone product line. Furthermore, this device contributes significantly to the sales of the high-end smartphone segment at many retailers.

The iPhone 15 Pro Max is currently the best-selling model in the entire iPhone lineup (Photo: The Anh).

"The iPhone 15 Pro Max is the flagship model and the best-selling device at the moment because it's the newest and most valuable model. The iPhone 15 Pro Max accounts for approximately 70% of the total sales of all iPhone products in the system," shared Mr. Phan Tran Thanh, Deputy Director of the Apple product line atFPT Shop.

A similar trend was observed at Minh Tuan Mobile, where the retailer stated that the iPhone 15 Series is their flagship product line. The iPhone 15 Pro Max, in particular, is the most popular model, accounting for approximately 60% of iPhone sales in the past nine months at their system.

Currently, the iPhone 15 Pro Max is being offered by retailers at a price of 28.7 million VND for the 256GB version. This price is 600,000 VND cheaper than last month and 6.3 million VND lower than Apple's listed price.

The end of the second quarter and the beginning of the third quarter each year is always the low season for the mobile market. This leads retailers to constantly offer promotional programs to attract users and boost sales. Therefore, this is also the time when high-end smartphones are most affordable.

Most users opted for the standard iPhone 15 Pro Max version with 256GB of internal storage (Photo: The Anh).

"Across the entire iPhone product line, the iPhone 15 Pro Max version accounts for approximately 54.2% of total sales at our system. Of those, 85% of users chose the standard version with 256GB of internal storage," said Ms. Van Thi Ngoc Yen, Apple product line director at Di Dong Viet.

According to a report from market research firm Counterpoint Research , the iPhone 15 Pro Max was the world's best-selling smartphone, accounting for 4.4% of the market share in the first quarter.

The device's performance has increased significantly compared to its predecessor, as the iPhone 14 Pro Max only achieved a 3.4% market share during the same period.

In recent years, users have increasingly favored the Pro and Pro Max versions of the iPhone. Apple's sales have increased by 24% compared to 2020. The iPhone Pro line has also become a major growth driver for Apple, contributing up to 60% of revenue.

Source: https://dantri.com.vn/suc-manh-so/gia-iphone-15-pro-max-cham-day-tai-viet-nam-20240702221037264.htm