iPhone 15 Pro Max price "hits rock bottom" in Vietnam

Speaking to Dan Tri reporters, representatives of many large retail systems in Vietnam said that the iPhone 15 Pro Max is the best-selling model in the entire iPhone industry. Not stopping there, this device also contributes a large part to the sales of the high-end smartphone segment at many dealers.

iPhone 15 Pro Max is currently the best-selling model in the entire iPhone industry (Photo: The Anh).

"iPhone 15 Pro Max is the flagship and best-selling model at the moment because it is the newest and most valuable model. iPhone 15 Pro Max accounts for about 70% of total sales of the entire iPhone product line in the system," said Mr. Phan Tran Thanh, deputy director of Apple products atFPT Shop system.

The same thing was also recorded at Minh Tuan Mobile system when this dealer said that iPhone 15 Series is the main product line. Of which, iPhone 15 Pro Max is the model chosen by most users, accounting for about 60% of iPhones sold in the past 9 months in the system.

Currently, the iPhone 15 Pro Max is being offered by dealers at a price of 28.7 million VND for the 256GB version. The above price is 600,000 VND cheaper than last month and 6.3 million VND lower than the listed price from Apple.

The end of the second quarter and the beginning of the third quarter of each year is always the low season for the mobile market. This causes dealers to continuously offer incentive programs to attract users, thereby boosting sales. Therefore, this is also the time when high-end smartphones have the most accessible prices.

Most users choose the standard iPhone 15 Pro Max version with 256GB of internal memory (Photo: The Anh).

"Considering the entire iPhone product line, the iPhone 15 Pro Max version accounts for about 54.2% of total sales in the system. Of which, 85% of users choose the standard version with 256GB of internal memory," said Ms. Van Thi Ngoc Yen, Apple product line director at Di Dong Viet.

According to a report from market research firm Counterpoint Research , the iPhone 15 Pro Max is the world's best-selling smartphone, accounting for 4.4% of the market share in the first quarter.

The performance of this device has increased significantly compared to its predecessor when the iPhone 14 Pro Max version only achieved 3.4% market share in the same period.

In recent years, users have increasingly favored the iPhone Pro and Pro Max models. Apple's sales increased by 24% compared to 2020. The iPhone Pro line has also become Apple's main growth driver, contributing to 60% of revenue.

Source: https://dantri.com.vn/suc-manh-so/gia-iphone-15-pro-max-cham-day-tai-viet-nam-20240702221037264.htm