- In implementing the province's emulation movement "Achieving the goal of double-digit sustainable growth," how has the tourism sector adjusted its growth targets, Madam?
The tourism industry is considered a key driving force, making a significant contribution to the budget and overall development of Quang Ninh province. The adjustment of tourism growth targets is implemented according to Decision No. 1612/QD-UBND dated May 4, 2026, of the Provincial People's Committee on adjusting the GRDP growth target for 2026 to 13.21%. The Provincial People's Committee has adjusted the tourism development target for 2026 from approximately 22 million visitors to nearly 22.5 million visitors; and total tourism revenue from approximately VND 65,000 billion to VND 68,585 billion.
So, what is the basis for this adjustment by the tourism industry, Madam?
+ The basis for this adjustment stems from the positive growth results of Vietnamese tourism in general and Quang Ninh tourism in particular during the first six months of 2026. Tourism continued to maintain strong recovery momentum with the number of tourists, especially international visitors, and revenue both increasing significantly compared to the same period last year; many key international tourist markets such as China, South Korea, and Northeast Asia showed positive recovery.
In the first six months of 2026, Vietnam received nearly 10.7 million international visitors, an increase of almost 21% compared to the same period last year. The top 10 source markets for visitors to Vietnam included China, South Korea, Russia, Taiwan (China), Cambodia, the United States, India, Japan, the Philippines, and Australia.
In Quang Ninh province, the total number of tourists is estimated to reach over 12.4 million in the first six months of 2026, a 3% increase compared to the same period in 2025; of which, international tourists are estimated to reach over 2.6 million. Total tourism revenue is expected to reach nearly 35,200 billion VND, a 21% increase compared to the same period in 2025.
The above results demonstrate the attractiveness of Vietnam as a destination in general and Quang Ninh in particular, while also affirming its ability to maintain growth momentum in the international market. Furthermore, the transportation and tourism infrastructure in the area is becoming increasingly synchronized; many new tourism products, services, and events have been introduced, creating further growth potential for the remaining months of the year.
Based on a thorough assessment of the actual situation, the tourism industry has reviewed and updated development scenarios in a proactive, flexible manner, consistent with the local service capacity. Simultaneously, it has focused on implementing solutions to stimulate tourism demand, expand the international tourist market, develop new products, and improve service quality. With the results achieved in the first six months of the year and the solutions being implemented decisively, the Quang Ninh tourism industry is confident in achieving and striving to surpass the adjusted growth targets.
- What solutions has the tourism industry proposed to achieve its growth targets?
First and foremost, the tourism industry will continue to strengthen its promotional and marketing efforts to stimulate tourism demand; organize large-scale communication programs, cultural, sports, and tourism events to attract domestic and international tourists. At the same time, it will strengthen linkages with airlines, major travel agencies, and key tourism destinations to expand its tourist market.
In addition, focus on developing new tourism products, improving service quality, extending the length of stay, and increasing tourist spending; paying attention to beach and island tourism, high-end resort tourism, cultural and spiritual tourism, community tourism, night tourism, and experiential tourism.
Along with that, it is necessary to promote digital transformation, improve the quality of the tourism environment, ensure security and safety for tourists; strengthen state management, inspection, and supervision of tourism service business activities to build the image of Quang Ninh as a civilized, friendly, and attractive destination.
- How has the tourism industry proactively innovated tourism products and sought out and expanded tourist markets, Madam?
+ In 2026, Quang Ninh will continue to develop its tourism product ecosystem in a diverse, distinctive, and in-depth manner. Some new products expected to be launched include night tourism products in Ha Long and other localities; sightseeing and experiential routes in Ha Long Bay and Bai Tu Long Bay; community tourism, agricultural tourism, and ecotourism products in mountainous, border, and island areas; and products associated with cultural, historical, and heritage values at Yen Tu, Bach Dang, and the Tran Dynasty.
In particular, Quang Ninh continues to implement a balanced development strategy between the domestic and international tourist markets. For the domestic market, the province focuses on exploiting major source centers such as Hanoi, Ho Chi Minh City, and key provinces and cities in the Red River Delta and Southeast regions. For the international market, it continues to consolidate traditional markets such as China, South Korea, and Japan, while expanding to Europe, North America, Australia, India, and the Middle East.
The goal is to improve the quality of tourists, extend their length of stay, increase their spending, and gradually establish Quang Ninh as a leading tourist destination in Vietnam and the region.
Thank you very much, Madam!
Source: https://baoquangninh.vn/giai-phap-tao-dot-pha-cho-nganh-du-lich-3413145.html
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