These horror films will be shown in the US by the AMC theater chain, in a 5-day entertainment event across 40 cities across the US. Ticket prices are expected to be nearly 8 USD (nearly 200,000 VND). The films that will be shown again in theaters include: Split (scheduled to be shown on March 29), The Purge (scheduled to be released on March 30), Ouija: Origin of Evil (March 31), Insidious (April 1 - marking the 13th anniversary of this film's release) and The Invisible Man (shown on April 2).
Blumhouse wants to thank the audience through the 5-day movie screening event at the end of March, including the "resurrection" of Insidious in theaters.
The five-day event, dubbed the “Halfway to Halloween Film Festival,” is a prelude to this year’s Halloween movie season and a way to boost the company’s brand recognition for horror films.
This is the latest in a series of collaborations between AMC and Blumhouse, which have previously produced and screened more than 200 films and television shows. During the five-day event, Blumhouse films will be shown at 100 AMC theaters.
According to The New York Times , each audience member who buys a ticket will receive a recorded message from Mr. Jason Blum - CEO and founder of Blumhouse, and they can also play games and receive rewards.
Speaking to the media, Mr. Jason Blum said: "We want to honor local horror movie fan communities across cities through "heavy" horror movies that are also humorous. We would like to thank our partners at AMC for helping us make this wish come true."
Of the films above, the Insidious franchise has been around longer than most. The film was directed by James Wan, and was the film that launched the entire Insidious franchise, although Wan has since stepped down as director. The franchise has grossed over $730 million worldwide to date, while its total production budget was less than $43 million, making it one of the studio's most successful horror franchises.
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