Behind the scenes of Bond band's filming in Ha Long Bay.
Recently, the music video "Victory - Bond in Vietnam," filmed in Ha Long Bay, was released. The MV is part of the "Good Morning Vietnam" project by Nhan Dan Newspaper and IB Group, aiming to promote Vietnamese culture and tourism through the influence of international stars. Mr. Nguyen Thuy Duong, Chairman of IB Group and Production Director of the "Victory - Bond in Vietnam" MV project, stated: "Ha Long Bay possesses unimaginable beauty, and its status as a World Natural Heritage site is the clearest proof of that. When we chose Ha Long Bay for the filming of the MV, its beauty served as a guarantee of core values and the creation of artistic footage. We aim to further spread the image of Ha Long Bay, a World Natural Heritage site, to domestic and international tourists, especially music lovers worldwide, through its appearance in the 'Victory - Bond in Vietnam' MV."
The images of the four artists from the world's most successful quartet, playing their instruments in traditional Vietnamese ao dai costumes amidst the sea and sky of the heritage site, have painted a wonderful picture, both familiar and unique, of the world natural wonder of Ha Long Bay. Notably, the music video has been donated to Quang Ninh province, media outlets, travel agencies, airlines, etc., for use in tourism promotion and marketing activities across all platforms.
Not only with the team behind the "Victory - Bond in Vietnam" music video, Quang Ninh province always welcomes and creates favorable conditions for individuals and organizations from both within and outside the country to actively participate in promoting Ha Long Bay as a tourist destination. Many tourism businesses also proactively invite actors, artists, KOLs, etc., to experience new products and itineraries in Ha Long Bay, spreading beautiful images on social media about the nature, people, modern infrastructure, and continuously improving service quality…
Miss Vietnam runner-up Bui Phuong Nga and actor Binh An's family took photos to capture memorable moments in Ha Long Bay.
During the 2025 Hung Kings Commemoration Day holiday, families of actors and celebrities, such as Miss Vietnam 2018 runner-up Bui Phuong Nga and actor Binh An; actress Hoang Kim Ngoc, actor Do Duy Nam… visited and promoted the image of Ha Long Bay to many friends both domestically and internationally. The families toured and experienced luxury cruises, exploring the natural beauty of Ha Long Bay and learning about its culture, cuisine, and unique services. Runner-up Bui Phuong Nga shared: “We have visited Ha Long Bay many times, and each time is a completely new experience. In particular, cruises in Ha Long Bay are becoming increasingly modern, with very high-quality services; allowing tourists to comfortably explore, admire the scenery, and have truly relaxing moments…”
Alongside this, the teams of actors and celebrities also capture beautiful images of Ha Long Bay to share and promote on their personal pages and social media accounts with millions of followers. Ha Long Bay is a favorite destination for many celebrities. Articles, shares, and clips receive millions of views and positive comments, praising the quality of service and the well-developed infrastructure of Ha Long Bay in particular, and Quang Ninh tourism in general.
Mr. Do Van Phong, manager of Saquila Yacht, said: "Besides traditional promotional methods, we aim to promote our business brand and Ha Long Bay through the experiences of celebrities to reach the maximum number of tourist groups. Through this, we have received positive feedback and the number of customers using our services has also increased."
In the first quarter of 2025, Ha Long Bay is expected to welcome approximately 700,000 visitors, including 630,000 international tourists. Tourism promotion activities, in collaboration with celebrities, are being intensified to professionalize the image of key destinations like Ha Long Bay, while also increasing the authenticity of information and the quality of products and services offered to tourists. Mr. Vu Kien Cuong, Head of the Ha Long Bay Management Board, shared: "Promoting Ha Long Bay tourism is one of the key tasks to help attract tourists. The experiences of celebrities create a positive impression, encouraging tourists to visit and experience this world natural wonder. In the future, in addition to promoting the unique natural and cultural values of the bay, the unit will continue to develop and introduce many new tourism products, providing diverse experiences for visitors." At the same time, strengthening the management and protection of Ha Long Bay's environment, improving service quality, and preparing all conditions to welcome tourists, especially high-quality tourists, will make a significant contribution to Quang Ninh achieving its goal of welcoming approximately 20 million tourists in 2025.
Hoang Quynh
Source: https://baoquangninh.vn/quang-ba-du-lich-vinh-ha-long-3353205.html
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