Da Nang leads provincial tourism development index

Da Nang leads in the report "Vietnam Provincial Tourism Development Index VTDI 2024".

The VTDI 2024 Index is made up of 17 pillars and 111 indicators collected from the Tourism Enterprise Survey and other quantitative data sources. All indicators are standardized on a scale of 1 to 7. This scoring method allows the use of scores and rankings to evaluate the VTDI of provinces.

The assessment is based on five equally weighted index groups. Each index group consists of pillars and measurable indicators for assessment. Each pillar is assessed with a score. The average score of the pillars with the same weight is then the basis for assessing the index groups.

The index groups and pillars include: Facilitative environment index group (Business environment, safety and security, health and hygiene, human resources and labor market, Information and communication technology readiness); Policy and conditions index group for tourism (priority for tourism, data collection and sharing, price competitiveness); Infrastructure and service index group (aviation infrastructure, ground and port infrastructure, tourism infrastructure and services); Tourism resource index group (natural resources, cultural resources, non-recreational resources); Tourism sustainability index group (environmental and energy sustainability in tourism, socio-economic impact of tourism, sustainability of tourism demand).

Da Nang is highly appreciated for the following indicators: health and hygiene, human resources and labor market, priority for tourism, infrastructure and tourism services, environmental sustainability and energy in tourism. In the photo: Tourists visit Ba Na tourist area. Photo: TRIEU TUNG

According to the statistical results, among the 30 selected provinces, Da Nang ranked first with a score of 4.89 in VTDI 2024. The highest rated pillars include: Health and hygiene, human resources and labor market, priority for tourism, infrastructure and tourism services, environmental sustainability and energy in tourism...

Next in line is Hanoi with a score of 4.60 in VTDI 2024; third is Ho Chi Minh City with a score of 4.58 in VTDI 2024. The next positions in the top 5 are Ba Ria - Vung Tau in fourth place and Quang Ninh in fifth place.

According to the overall assessment, the index has been completed and implemented according to a calculated and complete methodology, including pillars, indicators, measures, weights and data collection sources. The pillars and indicators of VTDI have been adjusted to match the idea of ​​the Travel and Tourism Development Index (TTDI) of the World Economic Forum (WEF).

The VTDI 2024 index aims to encourage provinces and cities to make greater efforts to create a more favorable environment for the tourism industry and improve local tourism development programs.

TRIEU TUNG

Source: https://baodanang.vn/kinhte/202504/da-nang-dan-dau-chi-so-phat-trien-du-lich-cap-tinh-4005700/