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| Authorities at all levels and in all relevant sectors in Thai Nguyen have actively coordinated and integrated population education and reproductive health education for students in schools throughout the province. |
The most significant innovation is the in-depth focus on both content and methodology in communication activities. Propaganda messages are standardized and closely aligned with key programs and projects.
Ms. Tieu Thi Van Hanh, Deputy Director of the Department of Health , said: Many new forms of communication are being applied in parallel with traditional methods. The staff working in population, communication, and health education have been strengthened in both quantity and capacity. Village health workers continue to play the role of a "bridge" in mobilization and propaganda work in villages and residential areas; professional training and communication skills are given attention…
As shared by Ms. Tieu Thi Van Hanh, in recent times, communication activities have been implemented regularly and extensively at all levels, sectors, organizations, communities, and families. The communication content is practical, lively, and easy to understand, and has been integrated into community cultural activities and education inside and outside schools. The team of population officials, collaborators, and communicators, with the motto "going to every alley, knocking on every door," have consistently communicated and mobilized each married couple.
Furthermore, the strengths of communication continue to be leveraged through the network of population collaborators, officials from various sectors, and mass organizations. New digital communication channels and types, as well as electronic documents, are increasingly used and have proven effective.
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| Communication activities have contributed to raising awareness among the people of Thai Nguyen regarding healthcare for the elderly. |
Hundreds of thousands of products and media publications such as billboards, posters, leaflets, handbooks, and rallies and parades have conveyed key messages that have spread and deeply permeated society.
Effective communication efforts have contributed to the increase in many population-related indicators. Specifically, in 2020, only about 79% of couples used modern contraceptive methods, but this has now increased to 98%; the number of men and women undergoing pre-marital health checkups has increased from 9% in 2020 to 27.5% currently; the number of child marriages is now only 0.9%, a decrease of nearly 0.6% compared to 2020… In particular, effective communication has contributed to maintaining a reasonable birth rate and improving the quality of the population.
To achieve even better results, in the coming period, the Department of Health will continue to lead and coordinate with relevant departments and agencies to regularly innovate and improve the effectiveness of propaganda and education on the Party's guidelines, policies, and the State's laws on population and development.
Focus on raising awareness and practicing gender equality; promote communication and education to change behavior in order to minimize gender imbalance at birth; create a shift in awareness and practice of gender equality in areas with high sex ratios at birth; strictly enforce legal regulations on residence, prohibit child marriage and consanguineous marriage.
This also involves innovating the content, programs, and methods of population and reproductive health education both inside and outside schools; forming knowledge and skills about population and reproductive health in the younger generation. It also includes disseminating information, mobilizing support, and raising general awareness, in accordance with the actual situation in the province…
Source: https://baothainguyen.vn/xa-hoi/202601/doi-moi-truyen-thong-ve-cong-tac-dan-so-00a0882/
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