Maintaining the reputation of Son La coffee brand.

Currently, Son La province has over 21,400 hectares of coffee plantations, mainly concentrated in Mai Son and Thuan Chau districts and Son La city, with an estimated production of 35,000 - 45,000 tons of green coffee beans per year, worth 4,500 - 5,000 billion VND.

Coffee processing at Son La Coffee Processing Joint Stock Company.

Sustainable production linkages

For the period 2023-2025, Son La province aims to have coffee production account for 6-8% of the total value of the agricultural sector; replant 8,000 hectares of coffee; develop 3,900 hectares of specialty coffee; and export 25,000 tons of green coffee beans per year. The Provincial People's Committee directs the Department of Agriculture to coordinate with districts and cities to strengthen training and guidance on planting, caring for, and replanting old coffee trees with THA1, TN1, TN2, TN6, and TN7 varieties.

In Mai Son district, the province with the largest coffee growing area at 8,569 hectares, more than 1,600 households are cultivating 1,143 hectares of high-tech coffee in 18 villages across the communes of Chieng Ban, Chieng Chung, and Chieng Dong. Mr. Nguyen Khac Hao, Deputy Head of the Agriculture and Rural Development Department of Mai Son district, said: The district is coordinating with businesses and cooperatives to replant and improve 2,300 hectares of coffee and develop a sustainable production chain to enhance product quality and value.

Mai Son district has three businesses involved in coffee production, collaborating with 2,030 households across an area of ​​1,583 hectares. These include Son La Coffee Processing Joint Stock Company, Phuc Sinh Son La Joint Stock Company, and Minh Tien Group Joint Stock Company - Son La Branch. This area is cultivated according to organic, 4C, RA standards, and European non-deforestation standards.

Mr. Ha Van Doan, Director of the Cu Village Agricultural Service Cooperative in Chieng Ban Commune, said: The cooperative was established in 2023, with 52 members and 71 hectares of coffee planted since 2000, producing about 1,200 tons per year. The cooperative is linked with Phuc Sinh Son La Joint Stock Company to renovate and replant coffee trees suitable for the climate, aiming for organic production, applying high technology, improving product quality and design, and meeting export standards.

Workers at Phuc Sinh Son La Joint Stock Company are processing coffee beans.

In Chiềng Chung commune, there are 675 hectares of coffee plantations, of which more than 300 hectares have been granted planting area codes. A prime example is the Ara-Tay Coffee Cooperative with 200 hectares of coffee, of which 70 hectares are currently producing, yielding nearly 1,400 tons per year. Ms. Cầm Thị Mòn, Director of the Cooperative, stated: Cooperative members adhere to sustainable production processes, using drip irrigation systems, organic fertilizers, and avoiding pesticides and harmful chemicals, ensuring food safety. The Cooperative's coffee products have been recognized as exemplary agricultural products and achieved OCOP 4-star certification since 2022.

Investing in production and deep processing.

As the largest producer of high-quality Arabica coffee in the country, our province has actively attracted investment in the production and deep processing of coffee beans to serve the domestic market and for export. A prime example is Son La Coffee Processing Joint Stock Company, which has invested in a factory spanning nearly 4.1 hectares, with a processing capacity of 50,000 tons of fresh coffee beans per year. The factory is equipped with modern processing lines, including a water-saving wet milling system with a recirculating mechanism and a closed-loop dry milling line that does not generate dust. The entire production process is designed to be recirculating and environmentally friendly, meeting international standards for green and sustainable agriculture. Products include roasted and ground coffee, instant coffee, filter coffee bags, and specialty coffee lines exported to Europe, North America, and Japan.

Members of the Cu Village Agricultural Services Cooperative, Chieng Ban Commune, Mai Son District, are tending to their coffee plants.

Mr. Nguyen Nhu Hung, Chairman of the Board of Directors of Son La Coffee Processing Joint Stock Company, said: The company has partnered with 684 households to develop 368 hectares of high-tech coffee plantations in 8 villages of Chieng Chung and Chieng Ban communes, which have been recognized by the Provincial People's Committee. The company implements coffee production in accordance with the European Union's regulations on preventing deforestation (EUDR); identifying planting areas and participating households to expand the sustainable coffee certification chain according to RSP standards, in coordination with Louis Dreyfus Company Vietnam Trading and Processing Company Limited, in 8 communes of Mai Son district and some communes of Yen Chau district, with a total area of ​​nearly 3,000 hectares. In 2024, the company sold over 3,000 tons of green coffee beans to Louis Dreyfus Company Vietnam. Investing in modern processing technology and expanding the area of ​​coffee production according to organic and sustainable standards (4C, RA, EUDR, etc.) has helped improve product quality and expand export markets.

Phuc Sinh Son La Joint Stock Company is also a pioneer in applying modern technology in Arabica coffee processing. Mr. Vu Viet Thang, General Director of the company, said: "To achieve sustainable development, we closely cooperate with farmers, providing technical support for cultivation, harvesting, and processing according to proper procedures, and committing to purchasing at reasonable prices, helping farmers increase their income. At the same time, we ensure a stable supply of raw materials for processing. All of the company's products bear the Blue Son La brand, with a distinctive flavor that is increasingly popular both domestically and internationally, generating tens of millions of USD in revenue annually."

The province currently has over 19,100 hectares of coffee certified with sustainable standards such as RA, 4C, VietGAP, and equivalent; over 1,120 hectares of specialty coffee; and two coffee production areas in Mai Son district with a scale of 1,000 hectares of coffee belonging to 1,560 households. Seven companies, enterprises, and cooperatives have been granted the right to use the geographical indication "Son La Coffee," exporting to 20 countries and territories, with export value reaching nearly 100 million USD, creating jobs and stable income for over 18,000 coffee-growing households.

With a strategic vision, our province has always paid attention to and developed policies and strategies for the development of coffee production and processing for export; promoting and advertising, creating opportunities to increase economic value and maintain the reputation of Son La coffee brand in the international market, bringing sustainable benefits to both farmers and businesses, and making an important contribution to the sustainable development of the province.

Source: https://baosonla.vn/kinh-te/giu-uy-tin-thuong-hieu-ca-phe-son-la-pBRQOqANg.html