The exciting Hue Ao Dai Festival 2025

On the evening of June 6th, at An Dinh Palace, the Hue City Department of Culture and Sports organized the Hue Ao Dai Night 2025 with the theme "The Flow of History and Enduring Beauty" - the opening event for the Hue Community Ao Dai Week 2025. This is also a highlight in the series of activities for the National Tourism Year and Hue Festival 2025.

Báo Quảng Ninh•07/06/2025

The Hue Ao Dai Festival is a combination of Ao Dai fashion shows and contemporary art.

The Hue Ao Dai Festival guided viewers through the historical journey of the ao dai from ancient times to the modern era, with unique, creative ao dai collections that were rich in tradition yet innovative, such as the "Dao Lieu" collection - Pham Gia brand by designer Duong Lam; the "A Harmonious Song" collection by designer Nam Tuyen; "The Fragrance of the Ancient Capital" by designer Quang Hoa; the "Ancient Traces" and "Memories of Love" collections by designer Doan Trang; the "Imperial Garden" collection by designer Tran Thien Khanh; the "Hue Rising from Heritage" collection by designer Viet Bao…

The story of the ao dai (Vietnamese traditional dress) is not only told through its fabric, but also through the heartfelt emotions of those who love Hue and Vietnamese culture. The flowing dresses, bathed in the shimmering light of the palace, blended with music and graceful dances, have left a profound impression on the public and tourists alike.

A fashion show featuring traditional Vietnamese dresses (áo dài).

In particular, the highlight of the evening was the East Asian cultural exchange – where the Vietnamese ao dai (traditional dress) stood alongside the kimono of Japan, the hanbok of Korea, and the Hanfu (Chinese long robe). The An Dinh Palace transformed into a magnificent stage for regional traditional culture, where diversity shone in harmony, and each national costume was not just clothing but also a declaration of the culture, history, and spirit of its respective nation.

Taking place from June 5th to 15th, the Hue Community Ao Dai Week 2025 includes many outstanding activities such as: cycling for the environment "Ao Dai through the streets"; the "Ao Dai to the roots" journey; a space showcasing traditional Ao Dai tailoring; the "Cultural Colors" art program; the "Viet Phong Convergence" parade; the "Ao Dai - The Vibrant Colors of the Ancient Capital" art program; the "Ao Dai on the streets" flash mob dance; the "Ao Dai in schools" seminar; an exhibition of products from the 2025 Children's Book-Based Painting Contest, themed "Ao Dai and Childhood"; the "Ao Dai Dance" program; an exhibition of works and a performance of the "Ao Dai Applying Diem Phung Thi Art" collection; a flower and incense offering ceremony at Truong Thai Mausoleum and a parade to pay tribute to King Vo Nguyen Phuc Khoat and Emperor Minh Mang; and the "Ao Dai - Children's Joy" festival night…

These unique and creative ao dai collections are deeply rooted in tradition but also feature modern innovations.

The Hue Community Ao Dai Week 2025 is not only a series of events honoring a cultural icon, but also a bridge connecting tradition and modernity, between Hue and the world ; making a significant contribution to affirming the brand "Hue - The Ao Dai Capital of Vietnam". Through years of preservation and innovation, Hue today is not only a place that preserves the essence of the traditional Ao Dai, but also a place that initiates new trends and contemporary perspectives on the Ao Dai in modern life and integration.