On May 31, the Department of Industry and Trade of Ho Chi Minh City organized a trip to experience the ecological agricultural tourism model at Thieng Lieng island hamlet (Thanh An commune, Can Gio district) within the framework of "Ho Chi Minh City Agricultural Products Promotion Festival 2025".
From the center of Ho Chi Minh City, to get to Thieng Lieng, you have to take the Binh Khanh ferry, then take a 1-hour train ride, total travel time is about 4 hours.
Thieng Lieng Island is located in the middle of the cool green space of mangrove forests.
Content creators travel by bike to destinations on the island
Ms. Nguyen Thi Bach Tuyen, Director of Thieng Lieng Agricultural - Trade - Service - Tourism Cooperative (ao ba ba) and Don Nguyen
The trip included famous content creators such as Thien Nhan, Miss Phuong Nga, Don Nguyen and agricultural businesses in Ho Chi Minh City to learn about product stories before the livestream session selling typical agricultural products of Ho Chi Minh City taking place on June 1 at Suoi Tien Cultural Tourism Area on the TikTok Shop platform.
Peace on Thieng Lieng island
Thieng Lieng is a small island hamlet of Ho Chi Minh City with an area of nearly 13,000 hectares of mangrove forest. People mainly live by making salt and recently have added tourism services.
Ms. Nguyen Thi Bach Tuyen, Director of Thieng Lieng Agricultural - Trade - Service - Tourism Cooperative, said that the cooperative has 18 members implementing models such as: salt house space, traditional cakes, coffee - coconut ice cream, cooling ginseng, betel garden homestay, cuisine , etc.
Community tourism models require guests to book in advance because normally the household owners still do farm work.
In the hamlet, there are currently 243 households with more than 900 people and there are no restaurants serving food. Visitors must make reservations in advance so that the local households can prepare. Transportation is also difficult, so visitors also have difficulty traveling independently.
KOLs/KOCs take photos with Hai Loan households making traditional cakes. When participating in the community tourism model, households take care of their home space to serve tourists.
Since the development of community tourism, people's lives have begun to change in a positive direction when they have more income from tourists, selling local products such as salt and salt products, seafood, etc.
Can Gio also has typical products such as: bird's nest, coconut honey,...
Herbal foot bath model
Thieng Lieng has a traditional profession of making salt.
Tourists learn about the salt making process in Thieng Lieng
Not only experiencing community tourism, content creators also experience products, review product labels, prices, promotions... a special topic on Ho Chi Minh City agricultural products with the participation of about 80 products from 21 brands.
Content creators research products before going live on June 1
Content creator Thien Nhan recommends that businesses participating in livestreams need to prepare certificates in addition to telling product stories.
According to Thien Nhan, users are becoming more and more demanding, so sellers need to be precise about documents, declared ingredients, labels, packaging, etc.
In addition, the livestream broadcast time for content creators is only 10 minutes, sellers need to choose their most outstanding products to attract customers. When customers are interested, they will go to the seller's booth to see other products.
Source: https://nld.com.vn/mot-noi-vo-cung-doc-dao-nhung-con-it-nguoi-dat-chan-den-o-tp-hcm-196250531203746873.htm
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