The first Pear Harvesting Festival in 2026 in Tan Phong Ward, Lai Chau Province, attracted a large number of locals, tourists, and content creators to participate and experience the event. The event not only created a unique cultural and tourism space but also contributed to promoting the local pear brand to a wider market.
Provincial leaders visit the exhibition booths. Photo: Duc Binh.
Attending the festival were Mr. Nguyen Ngoc Vinh, Deputy Secretary of the Provincial Party Committee and Chairman of the Vietnam Fatherland Front Committee of Lai Chau province; Mr. Ha Trong Hai, Vice Chairman of the Provincial People's Committee; along with leaders of departments, agencies, and localities, and a large number of tourists from inside and outside the province.
Local leaders present commemorative gifts to households that have successfully grown pears. Photo: Duc Binh.
In his opening remarks, Mr. Le Xuan Dung, Vice Chairman of the Tan Phong Ward People's Committee and Head of the Organizing Committee for the Pear Harvesting Festival, stated that pear trees are gradually becoming one of the main crops, providing a stable source of income for many households in the area. In recent years, the area under pear cultivation has continuously expanded, and the product has been well-received by the market thanks to its good quality, characteristic sweet taste, and safe production practices.
According to Mr. Dung, organizing the Pear Harvesting Festival aims to create opportunities to introduce products, connect with consumers, and gradually build the Nung Nang - Tan Phong pear brand into a distinctive local product. It is also an opportunity to promote the image of the land and people of Tan Phong to tourists, businesses, and cooperatives nationwide.
Visitors can experience picking pears right in the orchard. Photo: Duc Binh.
The pear harvesting competition was held directly in the orchards during the peak ripening season. In a lively atmosphere, teams from various residential areas such as Lao Ty Phung, Say San 1, Say San 3, Say San 4, Nung Nang… competed to harvest the fruit quickly and correctly, creating a joyful and exciting atmosphere.
Alongside this is the Pear Fruit Platter Exhibition, where people showcase their skill and creativity through products crafted from pears and local agricultural products. These elaborately decorated fruit platters not only honor the fruits of the farmers' labor but also contribute to introducing the beauty of local culture.
The experience of visiting pear orchards has also become a popular tourist destination. Many people enjoy picking ripe pears directly from the trees, savoring them right in the orchard, and capturing photos amidst the lush green hills of the Northwest highlands.
According to the organizers, the festival is the first step in a strategy to link agricultural development with experiential tourism, contributing to enhancing the value of local agricultural products. Through promotional activities, connecting consumers, and applying digital commerce, Tan Phong pears are expected to reach many new markets, expand outlets for farmers, and create further impetus for sustainable rural economic development.
Source: https://nongnghiepmoitruong.vn/ngay-hoi-hai-le-o-tan-phong-d817245.html
