World Cup Diary: Jersey Hunt

The 2026 World Cup has only been underway for a week, with teams having played only one match, and jerseys are already selling out. Ironically, even the German national team jerseys, produced by a local company in the US, are completely sold out. Furthermore, even the letters are out of stock. Currently, the letters M, R, and V are unavailable and will require a few days' wait for production.

During EURO or World Cup tournaments, national team jerseys are incredibly popular, selling like hotcakes. This is especially true for jerseys of teams like Germany, Spain, and England.

However, the more prepared and the more produced, the harder it is to find. The goods sell out as usual.

At the 2026 World Cup, the jerseys of the England, Germany, and Spain national teams will still be the three most purchased. Adidas, the manufacturer of jerseys for Germany and Spain, prepared their stock three months before the tournament but still couldn't meet demand, even though each jersey costs 100 euros (approximately 3 million VND), and shorts cost 80 euros. Furthermore, they know how to make extra money by printing names and numbers for an additional 20 euros. If you want to print the tournament logo, please pay an extra 20 euros.

National team jerseys are always in high demand at World Cups and EURO tournaments.

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Adidas hastily produced Inter Miami's jerseys in two designs. One is pink with a polo collar, while the other is black with a crew neck and pink trim on the sleeves. The official kit, used in matches, costs $195. Replica versions (with player names and numbers printed on the jersey) cost $125 (for both men and women), and children's versions cost $105...

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When I was covering EURO 2024, I went to Nuremberg—where Adidas' headquarters and production facilities are located—to the Adidas store on the outskirts of the city to buy a German national team jersey. But I had to go home, even though EURO 2024 had only been underway for three days. The reason was that the company had run out of my size—the most common size in Germany and Europe. Learning from that experience, for this World Cup, I ordered German national team jerseys very early for myself and my friends, but it seems difficult to find even a few satisfactory ones.

Source: https://www.qdnd.vn/the-thao/worldcup-2026/nhat-ky-world-cup-san-tim-ao-dau-1044625