Booking.com's 2024 Travel Forecast report found that nearly two-thirds (66%) of travelers from the Asia-Pacific region said they want to travel just to get a good night's sleep. discontinuity.
Accordingly, due to the increasingly frequent occurrence of sleep disorders, sleep tourism has emerged as a unique solution, bringing both the appeal of a trip and at the same time addressing the essential need for quality. sleep.
Tourists lie in the room and watch nature during their trip.
Mr. Varun Grover, Country Director of Booking in Vietnam, commented that as society becomes more and more hustle and bustle, sleep gradually becomes a valuable resource.
Sleep tourism is predicted to be a popular trend in the future. According to him, nearly 67% of Vietnamese tourists seek vacations just to sleep well, showing that Vietnam's tourism industry needs to change. Accommodation facilities need to provide more amenities and services to give tourists a healthy and relaxing vacation.
The change in people's health awareness and the impact of the Covid-19 pandemic has made "sleep tourism" gradually become popular.
This trend is especially popular in China, where 83% of travelers seek vacations that focus entirely on sleep.
Next are Hong Kong and Thailand with 76% and 75% respectively. Vietnam ranked 6th, the same rank as Singapore with a rate of 67%.
Vietnamese tourists visit Jiuzhaigou National Park in Sichuan province (China).
According to data from the Vietnam National Tourism Administration, in general, in the first two months of 2024, all regions will grow strongly compared to the same period in 2023, especially the Chinese market has a very impressive recovery, twice as high. 7,5 times compared to the same period in 2023.
In order to attract and promote the flow of tourists between the two localities, on the afternoon of March 22 in Ho Chi Minh City, a workshop to introduce Chinese tourist destinations with Sichuan Airlines (Sichuan Airlines) took place.
During the seminar, Mr. Zhang Chang Heng, General Director of Sichuan Airlines Ticketing Office in Vietnam, said that before the COVID-19 epidemic, the airline brought nearly 200.000 Chinese tourists to Vietnam.
In the Vietnamese market in 2024, Sichuan Airlines will have flights connecting Vietnam to Chengdu (China) such as Chengdo - Ho Chi Minh City, Chengdo - Hanoi, Chengdo - Cam Ranh with a frequency of 7 trips/week.
Vietnamese tourists experience Tibetan ethnic culture at Five Flower Lake (Jiuzhaigou, China).
Mr. Zhang Chang Heng hopes: "We can join hands with Vietnamese tourism businesses to connect and promote tourism and aviation of both sides, so that every Vietnamese tourist coming to Chengdu will be happy." happy and satisfied when returning.
A representative of the Ho Chi Minh City Department of Tourism said that the tourism industry continues to identify China as a traditional and key tourism market.
Ho Chi Minh City is promoting promotion, focusing on middle-class and high-end tourist groups and focusing on promoting attractive city destinations in China.
