Introducing the Cham folk art and pottery heritage in Hanoi.
Báo Kinh tế và Đô thị•26/12/2024 Organized by the Tourism Information Center (Vietnam National Tourism Administration – Ministry of Culture, Sports and Tourism ), the program will introduce the outstanding values of UNESCO-recognized intangible cultural heritage including "Then ritual practices of the Tay, Nung, and Thai people in Vietnam" and "Cham pottery art". 
Performance of the Then folk singing tradition at Dong Kinh Nghia Thuc Square (Hanoi) in November 2024. Photo: Dinh Toan
Besides the exhibition, the Tourism Information Center also invited artisans from various localities to participate in exchanges and performances showcasing these two intangible cultural heritages. Simultaneously, they organized seminars and exchanges between experts, researchers, heritage owners, and tourists, aiming to promote and develop tourism in ethnic minority and mountainous regions. According to the Organizing Committee, this is an opportunity to promote the unique cultural heritage of ethnic minorities and mountainous regions right in the heart of the capital, bringing the heritage closer to the people and domestic and international tourists. It also enhances the role and responsibility of the community in preserving and promoting the traditional culture of these ethnic groups. The program introducing and displaying the intangible cultural heritage "Then ritual practices of the Tay, Nung, and Thai people in Vietnam" and "Cham pottery making art" will take place at the Cultural and Arts Center No. 22 Hang Buom (Hoan Kiem District, Hanoi). Previously, in 2023, the Tourism Information Center organized a program to introduce and display UNESCO-recognized intangible cultural heritage associated with tourism development in ethnic minority and mountainous areas, focusing on two intangible cultural heritages: "The Gong Culture Space of the Central Highlands" and "Thai Xoe Dance Art". Source: https://kinhtedothi.vn/gioi-thieu-di-san-thuc-hanh-then-va-lam-gom-cham-tai-ha-noi.html![[Photo] Admire the coral "masterpiece" amidst the million-year-old heritage of Dak Lak province.](https://vphoto.vietnam.vn/thumb/1200x675/vietnam/resource/IMAGE/2026/05/31/1780221235105_anh-man-hinh-2026-05-31-luc-16-53-27.png)
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Lingering
Lion dance during Tet (Vietnamese New Year)
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