MB's brand value exceeds $2 billion.

According to the Banking 500 Global Brand Ranking Report 2026 (measurement period 2025) published by Brand Finance, Military Commercial Joint Stock Bank (MB) recorded a brand value of US$2.023 billion, a 27% increase compared to the previous year. Simultaneously, the MB brand was officially upgraded from AAA to AAA+, the highest rating for the strongest global brands.

MB's brand value has surpassed $2 billion USD.

MB's brand value surpassing the $2 billion mark signifies remarkable growth amidst the volatile global financial and banking industry. According to Brand Finance, MB's Brand Strength Index (BSI) reached 89.5/100 points, an increase of 1.8 points compared to the previous year, and for the second consecutive year, it has been among the leading banks in Vietnam in terms of brand strength.

With this result, MB is now among the top 3 most valuable banking brands in Vietnam according to the Banking 500 ranking in 2026. Notably, the MB brand has been upgraded from AAA to AAA+, the highest rating for the strongest global brands. With this result, MB, along with Vietcombank, becomes the only two banks in Vietnam to achieve an AAA+ rating in 2026.

Brand value rankings.

Key highlights from the Brand Finance 2026 Report on MB:

- The brand value reached US$2.023 billion, a 27% increase compared to 2025, placing it among the top 3 most valuable banking brands in Vietnam.

- The BSI index (measuring brand strength) reached 89.5/100, an increase of 1.8 points, ranking second in the entire banking industry in Vietnam.

- Upgraded the brand rating from AAA to AAA+, the highest rating for the strongest brands globally.

According to Brand Finance's assessment, MB's strong increase in brand value reflects its solid financial foundation, comprehensive digital transformation strategy, and diverse financial ecosystem that effectively meets the needs of various customer segments.

In 2025, MB maintained its high growth momentum with total assets reaching VND 1.6 trillion, a 35% increase compared to the previous year; consolidated pre-tax profit exceeding VND 34.2 trillion, an 18.7% increase; and outstanding loans exceeding VND 1 trillion, a 35% increase. Safety indicators continued to be tightly controlled, with the non-performing loan ratio remaining below 1.3%, ensuring a foundation for sustainable growth.

MB continues to affirm its role as a leading bank in digital transformation.

Alongside its growth in scale, MB continues to affirm its role as a leading bank in digital transformation. Currently, over 99% of the bank's transactions are conducted through digital channels, handling 12.4 billion transactions annually. The two platforms, the MBBank App and BIZ MBBank, serve 35.09 million customers, including 31.1 million individual customers using the App and over 383,000 businesses using BIZ – a leading market share. Revenue from digital channels accounts for approximately 50.3% of total revenue, demonstrating that the effectiveness of digital operations has become a core growth driver.

In addition, MB operates a comprehensive financial ecosystem with 8 member companies (MBV, MB Cambodia, MB Capital, MBS, MIC, MB Life, Mcredit, MB AMC) operating in the fields of banking, securities, insurance, fund management, consumer finance, and asset management. By 2025, the profits of the member companies are expected to grow by 61% compared to 2024, making a positive contribution to the brand value and overall competitiveness of the group.

The strong growth in brand value also reflects MB's prestige and social responsibility. In 2025, the bank will contribute more than VND 10,000 billion to the State budget, a 16% increase compared to the previous year, while actively participating in community programs nationwide. In January 2026, MB will be honored to receive the Third-Class Labor Medal, recognizing its practical contributions to the economy and society.

In the 2026 Banking 500 ranking, MB brand rose to position 155 globally, a significant improvement compared to five years ago. Compared to 2021, the bank's brand value increased more than 6.7 times, from US$301 million to US$2.023 billion, equivalent to a growth rate of approximately 572%, demonstrating the consistent effectiveness of its comprehensive growth and transformation strategy.

The significant increase in brand value, the upgrade to AAA+ rating, and the maintenance of a high BSI score further affirm MB's position as one of Vietnam's leading financial institutions, possessing all the necessary elements of scale, efficiency, modern management, and long-term brand reputation.

Based on that foundation, in 2026, MB aims for a 22% growth in total assets and a 25% growth in credit, continuing to maintain high safety indicators, increasing the non-performing loan coverage ratio to over 100%, and focusing on mobilizing sustainable capital sources, aiming for quality growth in the long term.

About Brand Finance:

Brand Finance is a leading global brand valuation company. Acting as a bridge between marketing and finance, Brand Finance assesses brand strength and quantifies its financial value to support organizations in making optimal strategic decisions.

Headquartered in London, Brand Finance currently operates in over 25 countries. Annually, the firm conducts more than 6,000 brand valuations based on independent market research and publishes over 100 brand ranking reports across all sectors and countries.

Brand Finance also operates the Global Brand Equity Monitor project, conducting annual market research on 6,000 brands with over 175,000 survey participants in 41 countries across 31 industries. By combining sentiment data from the Global Brand Equity Monitor with the world's largest brand valuation database, Brand Finance provides leaders with the data, analysis, and strategic guidance needed to increase brand value and business performance.

Brand Finance is a rigorously audited and pioneering accounting firm in standardizing global brand valuation. It was the first to be independently audited and certified to comply with both ISO 10668 and ISO 20671 international standards, and is also approved by the Marketing Accountability Board (MASB).

Source: https://baolangson.vn/mb-dat-gia-tri-thuong-hieu-hon-2-ty-usd-5080415.html