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The Toc Tien Paradox

Toc Tien is the quintessential example of a performer singer. However, most of her musical success has come from her purely melancholic ballads about heartbreak.

Báo Dân ViệtBáo Dân Việt07/06/2026

Tóc Tiên's music career has been a rollercoaster, with a wide variety of styles she has presented to audiences over the past 10 years. She rose to prominence with the hit song "Ngày mai" (Tomorrow) (with its gong dance) on The Remix stage. Following that, Tóc Tiên had her first hit with over 100 million views with the ballad "Có ai thương em như anh" (Is there anyone who loves me like you do?).

The female singer shifted her focus to dance, electronic, and diverse genres to replicate the success of " Tomorrow." However, Toc Tien failed several times due to music videos that went against market trends. Her debut studio album also failed to make a strong impression on the market. And then, in her latest comeback to the Vietnamese music scene, Toc Tien returned to the ballad style.

Toc Tien is repeating the same old style.

It's been a long time since Toc Tien had a real hit in the music scene. After the game show "Beautiful Sister" season 2, the singer released the MV "Dam Da" but received a modest response. Four years ago, Toc Tien released a series of songs in the album "Cong" , with "609060" being the most successful song, but the MV still didn't surpass 10 million views.

Tóc Tiên's list of hits is still limited to "Ngày mai" (Tomorrow), "Có ai thương em như anh" (Is There Anyone Who Loves Me Like You Do), and "Em không là duy nhất" (You Are Not the Only One) . Two of these are ballads, which contrast sharply with Tóc Tiên's musical style. This reflects the fact that ballads are the shortest path to success for Tóc Tiên. The female singer needs a hit to re-establish her position in the Vietnamese music scene and improve her popularity.

Finally, Toc Tien returned to ballads and used the same formula that had brought her success with "Is There Anyone Who Loves Me Like You Do?" .

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The female singer has taken a sideways turn in her comeback, if not a step backward, compared to her previous hit "Có ai thương em như anh" (Is There Anyone Who Loves Me Like You Do? ). The music is outdated, and the depth of the lyrics remains a problem for Tóc Tiên's music. The only bright spot in the song is the layered arrangement by Ngô Minh Hoàng – Phan Mạnh Quỳnh's trusted producer, who previously impressed with his work on "Có chàng trai viết lên cây" (A Boy Wrote on a Tree).

The uniqueness of the song "Người còn thương em" (The One Who Still Loves Me) goes beyond simply being easy to listen to and understand the message the author wants to convey. The music production team used the piano as the backbone of the arrangement, giving the listener a pleasant feeling. Strings and drums are strategically placed, contributing significantly to the clear structure with a flowing rhythm, "saving" a song that would otherwise be uniformly spread out and easily become cheesy and drawn-out.

It's difficult to expect anything unique or groundbreaking from Toc Tien when the singer returns to the ballad genre. Toc Tien lacks songwriting ability and is completely dependent on other songwriters, which is a barrier to her reinventing herself with ballads and overcoming the shadow of "Co ai thuong em nhu anh" (Is there anyone who loves me like you do? ).

The visuals overshadow the music.

Tóc Tiên's return to the Vietnamese music scene is marked by pragmatic calculations. For the past month, social media has been flooded with rumors that the singer is dating young actor Trần Ngọc Vàng. Netizens quickly noticed something unusual and speculated that Tóc Tiên and Trần Ngọc Vàng might be collaborating on some project.

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It's true that Toc Tien invited Tran Ngoc Vang to act in the music video "Do You Still Love Me?".

Whether it was intentional or a natural effect, the music video for " Người còn thương em không" (Does He Still Love Me?) created a perfect media narrative. The song's lyrics struck a sensitive spot for the audience: Tóc Tiên's divorce from Hoàng Touliver. Following rumors of Tóc Tiên and Trần Ngọc Vàng dating, the actor starred in the music video and created many romantic kissing scenes with the singer.

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The widespread popularity of the music video "Người còn thương em" (The One Who Still Loves Me) isn't solely due to the music itself. In fact, few viewers cared whether Tóc Tiên performed well in her primary role as a singer. Most focused on discussing the 1989-born singer's story after her divorce and the rumors surrounding her relationship with Trần Ngọc Vàng.

When a musical product is linked to a story that sparks media attention, it's also an effective way to quickly go "viral," taking things far beyond the confines of a single song. It's no surprise that Toc Tien's initial success with the music video "Nguoi Con Thuong Em Khong" (Does He Still Love Me?) is due to the immense media attention the singer is receiving. This is without even mentioning the controversy surrounding the scenes of Toc Tien and Tran Ngoc Vang repeatedly kissing and hugging in the music video.

After all, Toc Tien will be satisfied with the current success of her music video "Nguoi con thuong em khong" (Do You Still Love Me? ). With nearly a million views after just one day on YouTube, the MV climbed straight to the 3rd position on the trending music list. Overthrowing the "Come My Way" craze was an almost impossible goal for Toc Tien. But surpassing the duo Binz and Son Tung to claim the 2nd position is entirely within Toc Tien's reach.

Recently, the female singer has been among the most sought-after performers in the Vietnamese music market. Toc Tien capitalized on the positive effect from the second season of the game show "Beautiful Sisters Break the Waves" and the media frenzy surrounding her tumultuous love life to gain widespread social media coverage. When Toc Tien became a sensation, she immediately came under the scrutiny of show organizers.

The initial success of "Người còn thương em không" (Does he still love me?) hasn't helped Tóc Tiên make further progress in her music career. The singer has struggled with numerous releases in the last five years, including the music video "Đậm đà" (Darkness), which she hoped would be a hit but didn't. A hit like "Người còn thương em không, " even with its unoriginal and unremarkable approach, will help Tóc Tiên regain confidence and outline a sound strategy for the future.

Right now, she's leveraging her own media narrative to create a viral music video. But her next releases won't have the same effect. Let's wait and see what Toc Tien will do next – stay true to ballads or revert back to dance music?

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Source: tienphong.vn

Source: https://danviet.vn/nghich-ly-toc-tien-d1433012.html

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