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AO Smith announced a new development strategy in the Vietnamese market


For nearly 10 years in the Vietnamese market, AO Smith has always researched, captured and understood the needs of Vietnamese users, launching the first water purifiers, heat pump water heaters, and water purifiers. The source has outstanding quality, with a dedicated warranty policy.

AO Smith announced a new development strategy in the Vietnamese market - Photo 1.

AO Smith has just cooperated with Phu Tien Company Limited as a strategic partner

In terms of product strategy, AO Smith will continue to bring domestic and industrial water purifiers and water heaters with advanced technology to increase efficiency and user experience, while still ensuring user friendliness. environmentally friendly. To continue to affirm its leading position in the household water purifier industry with high-capacity water purifiers, compact designs, and many safety features, in 2024, AO Smith will be the first brand launched a high-capacity under-mounted water purifier product with integrated hot water, bringing more comfortable life to Vietnamese users.

Regarding the business model, AO Smith Group has chosen Phu Tien Co., Ltd. - a company with 100% Vietnamese capital - as a strategic partner, taking on all the market development roles of AO Smith in Vietnam. . Accordingly, Phu Tien will sign a direct contract with AO Smith Group, proactively deploy communication and sales activities, build a distribution and agent system, and undertake all repair activities. Repair and warranty for genuine AO ​​Smith products in the Vietnamese market.

Mr. Eric Vu - General Director of AO Smith Vietnam Company said: "Throughout its development journey in the Vietnamese market, AO Smith has had many changes in its business model, from the large office model to representative, limited liability company model, to suit each stage of development. Now, when the AO Smith brand has become strong in the Vietnamese market, AO Smith Group fully trusts the role of market development and business development to a Vietnamese company, a trusted partner. and many experiences have cooperated with us for many years. We believe that with strong resources and a large system available in Vietnam, Phu Tien Co., Ltd. will develop the market faster and bring many benefits to Vietnamese consumers."



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