The international integration strategy is proving effective for businesses.

Nam Long Group signed a cooperation agreement with Nishi-Nippon Railroad, Tan Hiep, and TBS Group to develop phase 1 of the Waterpoint project in 2018.

Proactive international integration strategy

The predecessor of Nam Long Group was one of the first privately-owned construction companies in Vietnam, established in the early 1990s with an initial capital of only 700 million VND. At that time, few people thought that in just three decades, a family company could develop into a conglomerate with total assets exceeding 28,000 billion VND.

In addition to positive business growth results, the group has made a profound impact on the market thanks to its "internationalization" strategy, deep integration, and successful fundraising in the international market, which has been highly appreciated by reputable organizations.

For many years, the group has enjoyed the long-term support of shareholders and strategic partners, including prestigious organizations such as Goldman Sachs, Mekong Capital, IFC (World Bank), Iberworth (Keppel Land), Hankyu Hanshin Properties, Nishi-Nippon Railroad… These advancements are the result of the international integration strategy of "standing on the shoulders of giants," which the leadership has gradually laid the foundation for and strengthened over more than a decade.

Since 2008, the group has proactively laid the first brick to open the path to integration, joining hands with foreign partners to proactively secure financial resources and minimize risks from market fluctuations or interest rates. That year, immediately after inviting ASPL Fund (Ireka Group - Malaysia) and Nam Viet Company (100% owned by the American bank Goldman Sachs) to become strategic shareholders, Nam Long, for the first time, raised $15 million in long-term capital from international organizations.

Immediately afterwards, a series of world- class entities such as the VAF Fund, managed by Mekong Capital, and IFC of the World Bank, also highly appreciated the group's potential and sustainable development strategy and invested in the group.

Keppel Land, a Singaporean multinational corporation, also became a strategic shareholder of the group in 2015 when it acquired 7.1 million shares in a private placement. Nine years later, Keppel Land remains one of the strategic shareholders, holding over 8% of the shares.

At the project level, in 2015, two corporations with hundreds of years of experience from Japan, Hankyu Hanshin Properties and Nishi-Nippon Railroad, also chose Nam Long as their partner when they entered the Vietnamese market.

The partnership between Nam Long and its two partners, spanning 10 years, has yielded many positive results for the real estate market, with projects bearing a strong Japanese influence such as Flora Anh Dao, Fuji Residence, Kikyo Residence, Mizuki Park, and Akari City, providing thousands of products to the Ho Chi Minh City real estate market.

Nam Long has a strong relationship spanning nearly a decade with its Japanese partners, developing numerous key projects.

The partnership between the two Japanese partners and the development group has reached a new level, with the commencement of large-scale integrated urban development projects such as Waterpoint (phase 1 with 165 hectares) and Izumi City (170 hectares).

International integration - A strategy to go further.

These partnerships have gradually strengthened the group's power and driven its development through various market phases. Regardless of the method of collaboration, the partners have provided abundant investment capital from international investment funds, helping the group increase its potential, enhance financial stability, and simultaneously undertake multiple large projects.

Therefore, in its recently released report, FiinRatings – a credit rating agency in Vietnam – assessed Nam Long's outlook as "Stable," with business performance rated as Good and financial risk at a Medium level.

The organization noted that the real estate group maintains a strong competitive position compared to other businesses in the industry thanks to its flexible capital allocation and turnover. In addition to increasing financial strength, the focus on collaborating with experienced international partners also creates better added value for its products.

Mizuki Park – an integrated urban area in Ho Chi Minh City – is one of the "sweet fruits" of the cooperation between Nam Long and its Japanese partners.

Waterpoint urban area not only creates a high-quality living environment with international standards but also represents a valuable asset with significant potential for future value appreciation for its residents.

Mr. Nguyen Xuan Quang, chairman of the group's board of directors, has repeatedly shared that the greatest achievement in the group's more than 32 years of development is building an internationally integrated and growth-ready enterprise.

He also emphasized that integration is not simply about culture, business models, and business policies, but involves the entire organization, from the board of directors and management to the administrative apparatus.

And recently, the "internationalization" strategy has been further strengthened as board of directors Nam Long has appointed Lucas Ignatius Loh Jen Yuh, who has over 30 years of experience working at leading organizations/corporations in Asia, as its CEO.

Lucas Ignatius Loh Jen Yuh has held senior leadership and management positions for 20 years at CapitaLand in China, IRAS - Singapore's Inland Revenue Authority; Temasek Holdings - a global investment group owned by the Singapore government ; Hopson real estate group, and more.

Source: https://tuoitre.vn/chien-strateg-hoi-nhap-quoc-te-phat-huy-tac-dung-voi-doanh-nghiep-20240817170516295.htm