Vietnamese rappers are causing chaos.

In 2024, the Vietnamese rap scene was more chaotic than ever, with a series of rappers embroiled in scandals and many rap songs criticized for their sensitive content.

The uninhibited and free-spirited nature of rap is what sets it apart from other genres. However, in recent months, this uninhibited spirit among Vietnamese rappers has become ridiculous, following a series of events. A veteran rapper was criticized for publicly posting rap battles containing vulgar lyrics online. A number of rappers engaged in heated exchanges using sensitive rap lyrics. And many rappers have been embroiled in personal scandals.

It's time to take strong action to regulate the scope of Vietnamese rap, now that rappers have moved beyond the "dark zone" and brought their music closer to the masses.

Many young rappers are getting the hang of their lyrics.

Many sensitive products

In just a few years, the growth rate of Vietnamese rap has increased exponentially. The clearest evidence of this growth is the number of rap songs released. Over the past year, many rap songs, or songs combining rap with other genres, have been of good quality, competing fairly for the "top trending" spots, and even reaching the level of widespread hits. Sad or happy , Cook for me ...

Conversely, there are many rap songs with nonsensical content, focusing on flexing (showing off). Exceptions include songs with particularly sensitive content, such as incorporating illegal substances into the lyrics. Devil's Lair One of the young rappers who has recently gained attention is the song "I'll chill with you if your house has marijuana."

It's impossible to count the number of rap songs where rappers incorporate stimulants to enhance the lyrics and express their ego. Some rappers deliberately circumvent the rules by distorting the sound. And there are those who are bold and carefree, including sensitive content in their music. Most of these products lack warning labels and are released openly and widely on YouTube and other online music streaming platforms.

For example The music video for "The Devil's Lair" has garnered 12 million views and tens of millions of listens across online music platforms.

Recently, Coldzy and tlinh The rap song needs to be removed. Fever Because she was criticized by the audience for using sensitive language, Tlinh is one of the rising stars of the new generation of rappers in the market, but she has been constantly embroiled in controversies regarding sensitive music and statements. Strangely, until now, the former Rap Viet contestant has remained unaffected. Similarly, the moment the rapper MCK Smoking freely at a show, in front of an audience, is overlooked despite audience condemnation.

Are rappers becoming a "forbidden zone" in Vietnamese music?

Strict control is needed.

The development of rap in the Vietnamese market did not follow a standard path, but rather a sudden surge thanks to a catalyst called... The game show Rap Viet has caused the rap scene and rap music productions to change rapidly, leading to a loss of control. From season 3 onwards, the Rap Viet game show recognized this sensitive issue and immediately instructed contestants to absolutely prohibit sensitive content in their televised performances.

Most of the most famous rappers in the current Vietnamese rap market are well aware of the scope of their influence when competing with artists from other musical genres. The rest, especially emerging rappers, actively ignore these warnings to create music that they consider "authentic rap." In a short time, when left unchecked, these rappers become increasingly reckless and excessive in their use of lyrics and musical elements in their products.

It's not just music products; events involving rappers, which often produce sensitive content, are also freely disseminated online. Recently, a series of sensitive videos from the Dissneeland event had to be re-enabled, allowing netizens to access them only in a more private setting.

The rap scene was once heavily scrutinized by the controversial works of rappers Chị Cả and Chí, and Binz's suggestive performance at his Live Concert. However, in the past year, with things becoming more chaotic than ever, from diss battles to vulgar music and suggestive stage performances, it's time for stronger measures to rectify the situation.

"Operating underground, not mainstream" is how many rappers justify their actions when criticized for making sensitive or vulgar music. However, if a rapper still aims to make money and release their music publicly on YouTube and digital platforms to reach audiences of all ages, the story is no longer confined to the underground scene.

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