What did Vietnamese users search for most on Cốc Cốc in 2023?

This information was published by Cốc Cốc in its "Vietnam Search Trends Report 2023 Today" on January 11th.

The report states that, overall for the year, entertainment content saw a threefold increase in search volume compared to 2022, making it the most trending topic on Cốc Cốc Search in 2023.

In terms of market share, entertainment topics accounted for 27.5% of the total search volume in the top 10 search topics. This was followed by education and technology topics with search volume shares of 23.8% and 23.7%, respectively.

Notably, jobs and travel also saw a surge in search volume on Cốc Cốc in 2023.

The keywords "concert," "job search," and "chatgpt," along with entertainment, education, and technology topics, were the most searched terms in Vietnam on the Cốc Cốc browser in 2023. (Image: Cốc Cốc)

The keyword "concert" was the most searched term on Cốc Cốc, with an overall increase of 17% compared to 2022. Among these, phrases like "Hoàng Thùy Linh concert" and "Blackpink concert" were the most popular searches.

The keyword "job search" was also searched frequently on Cốc Công, increasing 17.37 times compared to 2022.

The keyword "chatgpt" was also particularly searched on Cốc Cốc in 2023. In fact, OpenAI's ChatGPT became a global sensation with its ability to answer questions on any topic when it launched in late 2022.

Along with the explosion of ChatGPT, the search volume for terms related to AI tools has increased by more than 132 times compared to the previous year.

The report also mentioned other topics that were frequently searched on Cốc Cốc in 2023, such as: food, travel, sports , finance, e-commerce, and vehicles.

Source: https://nld.com.vn/nguoi-dung-viet-tim-kiem-gi-nhieu-nhat-บน-coc-coc-nam-2023-196240111142425411.htm