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Android brands want to win over iPhone users.

CEO Nothing openly targeted iPhone users, arguing that the Apple ecosystem is making many customers feel bored.

Báo Thanh niênBáo Thanh niên19/06/2026

In a new video posted on Instagram, Nothing founder and CEO Carl Pei caused a stir with a message directly challenging Apple. In his statement, Carl Pei said: "We will conquer every iPhone user."

Thương hiệu Android đang lên tiếng gọi người dùng rời bỏ iPhone - Ảnh 1.

The CEO affirmed that Nothing wants to win over Apple users one by one.

IMAGE: SCREENSHOT FROM ANDROID CENTRAL

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Carl Pei's statement comes as the Nothing brand is gaining popularity among Android users thanks to its uniquely designed products with powerful specifications comparable to those of major manufacturers. In particular, the brand offers functional products at more accessible prices.

According to Carl Pei, Nothing's goal is to win over Apple users, one by one, not just through price but also by highlighting the limitations of the Apple ecosystem. In a smartphone market struggling with component shortages and rising costs, Pei doesn't focus on price but emphasizes the limitations of Apple that are causing users to feel bored and frustrated.

How Nothing wants to attract iPhone users.

Pei's video clearly demonstrates a defiant stance, with a strong message that Nothing is trying to be different, not following the trends of other brands. The company sets its own standards, breaking conventional design norms.

While Samsung and Google are major competitors of Apple, the acceptance of a new brand like Nothing in this fiercely competitive environment is noteworthy. If more and more Android users choose Nothing, the brand could achieve the goals outlined in the video.

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Finally, the video also mentions a conversation with "Tim C.", seemingly alluding to Apple's CEO, who is expected to step down in September. This opens up a new discussion about Apple and the iPhone, especially with the first foldable iPhone about to launch and the 20th anniversary iPhone model next year. If Apple's customers remain loyal, it's because they've trusted the company for generations and seem to have no intention of changing.

Source: https://thanhnien.vn/thuong-hieu-android-muon-chinh-phuc-nguoi-dung-iphone-185260619124254965.htm

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