Occasion Mid-Autumn Festival This year, the gold-plated mooncake with a price of more than 1 million VND/piece is receiving the attention of customers who want to buy it as a gift.
Mr. Ngo The Hoang (Van Mieu - Quoc Tu Giam ward, Hanoi ), owner of the brand "Dong Dai Mooncakes", said that with the desire to create unique, strange gold-plated mooncakes, suitable for the tastes and enhancing the experience of customers, he and his colleagues have produced hundreds of products during this year's Mid-Autumn Festival.
" The process of making moon cakes "Gold leafing goes through many stages such as making the filling, making the crust, molding the cake, baking the cake and finally gilding it, " said Mr. Hoang. The baked moon cakes will be left to cool, then the worker will use a broom to meticulously "sweep" gold leaf onto the cake.
Thin gold leaf, often seen in fine art or fine cuisine , is now skillfully placed on traditional moon cakes. Mr. Ngo The Hoang said that the 24K gold leaves are all 100% imported from Germany, with a price of about 3.3 million VND/25 leaves, ensuring food safety and not harmful to customers' health. The gold-plated moon cake fillings include 6 types including bird's nest, shark fin, seafood abalone, cordyceps,...
Each box of 6 mooncakes costs 1.3 million VND. According to Mr. Hoang, the factory produces more than 100 cakes every day. Customers' purchasing power is quite good, many people buy 10 boxes at a time as gifts during this year's Mid-Autumn Festival.
Choosing to buy 10 boxes of gold-plated moon cakes as gifts, Mr. Bui Ngoc Hai (Cau Giay Ward, Hanoi) said that this is a product with an affordable price but still has the same luxury as high-end products: " The cake is suitable as a gift but not too expensive, suitable for my needs. This is also a line of cakes that I find rarely duplicated, showing uniqueness and individuality, " said Mr. Hai.
According to the survey, on e-commerce platforms, gold-plated moon cakes are sold at prices ranging from 1 million VND to 1.3 million VND. Specifically, the product "Thang Long Thinh Vuong" is sold at 1 million VND/box of 4 cakes, in which the seller commits that the cakes are plated with 23K gold and are guaranteed by gold certificates and food safety inspection certificates.
In addition, this year's mooncake market also has "unique" fillings such as lava mooncakes with salted eggs and matcha mooncakes. Another product that has received attention is 3D printed mooncakes that are being sold on social networking sites at a price of about 320,000 VND/box of 4 cakes.
Source: https://baolangson.vn/banh-trung-thu-dat-vang-24k-gia-tien-trieu-hut-khach-5060812.html
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