Changing the way it works from reporter to editorial board
More than 10 years ago, Hai Duong Newspaper still maintained that reporters sent news articles in paper manuscripts. The editing is done directly on the reporter's manuscript, so for articles that have to be corrected, many computer technicians have to strain their eyes to type again when editing, even many "untranslatable" passages have to ask and ask questions. again many times. The pagination of each print issue is also done manually on A3 paper. Every year, the cost of printing manuscripts and making maket accounts for a large amount.
Overcoming this limitation, Hai Duong Newspaper has applied an electronic newsroom to the publishing process. Then continue to use the Document application of Google Drive to paginate, maket the printed newspapers. The application of this information technology has helped reduce the cost of buying printing paper by 70% compared to before; morat correction staff reduced by 50%. The editing and presentation process is also much more convenient than before. In addition to the editing and publishing process, Hai Duong Newspaper also soon used ioffice electronic office software in managing, transferring - receiving documents and participating in the national document communication axis.
Hai Duong Newspaper reporters always stick to reality, timely reflect current events and issues.
The way of journalism and journalism has also changed in the direction of multimedia. The Covid-19 epidemic broke out in Hai Duong at the beginning of 2021 and complicated developments in 2022 forced the editorial office to change the way it worked to adapt to the epidemic, including maximizing online working. Before the epidemic, online work was mainly applied to electronic newspapers, but during the Covid-19 epidemic, this also applied to printed newspapers. Along with the electronic newsroom, through Zalo groups, the prepress department can work from home, without having to work as centrally as before.
Currently, the newspaper has established groups on Messenger and Zalo according to the size of agencies, departments, and specialized departments to exchange work. Reporters and editors can work at any place with an internet connection without having to go to the newsroom.
Along with the application of information technology in the management and operation of the newsroom, Hai Duong Newspaper promotes the development of electronic newspapers in the direction of multimedia. Previously, information on electronic newspapers was mainly presented in the form of text, photos, and videos, but now there are many new forms such as audio, graphics, multimedia journalistic works (emagazine). .
In particular, the application of digital audio files (Podcasts) to electronic newspapers with the categories of News, Current Affairs, Life - Entertainment, Arts, Check in Hai Duong, Hai Duong newspaper has had add new audience is the audience. They easily listen to and enjoy the press products of Hai Duong Newspaper or just listen and do another job. Currently, Hai Duong Newspaper is also applying artificial intelligence to convert text documents into audio files, serving readers to listen to news reports instead of having to read newspapers with their eyes. Multimedia works (emagazine) are also arranged by categories, making it easier for readers to read.
The newspaper has cooperated with the Vietnam News Agency to put the pdf version of the printed newspaper on the electronic newspaper to serve the needs of viewing Hai Duong newspaper (printed newspaper) on the electronic newspaper platform; send pdfs of print issues to collaborators whose news articles are published and store print issues as pdf files to serve the needs of a digital data warehouse of published publications.
Cross-platform development
Over the past 10 years, with the strong development of social networks, the emergence of "citizen journalists" and the need to compete for information with central and local newspapers, Hai Duong Newspaper has not stop changing to keep pace with the trend of modern journalism. In addition to print publications, Hai Duong Newspaper has developed Hai Duong electronic newspaper in both Vietnamese and English versions. With the motto "where you read, the press is there", Hai Duong Newspaper has built its fanpage on Facebook (now granted a green check card, reaching the milestone of more than 100 likes, more than 137 thousand followers). follow), set up Zalo page (which has been granted a gold card), YouTube channel and Tiktok of the newspaper.
Hai Duong newspaper has built its fanpage on Facebook to reach more than 100 likes and over 137 thousand followers.
Social networking channels have contributed to bringing the newspaper's information to readers faster, especially through the fanpage, many readers provide more information to the editorial office, respond to inaccurate information, and reflect many people. current affairs, hot cases in the locality. This is a useful information channel for the newspaper, the timely interactions between the editorial office and readers also contribute to the improvement of Hai Duong Newspaper. Currently, the number of readers of Hai Duong electronic newspaper from social networking sites accounts for more than 30% of the total number of newspaper visits.
Hai Duong Newspaper also actively creates its own broadcast content on the social networking platform Facebook such as livestreaming a number of cultural, sports and economic events that are of interest to readers; organize a series of photos, give information on a number of security and order incidents and accidents in advance. Through the suggestions on the fanpage for readers to provide information to the newspaper…
With the Zalo application, interested readers of Hai Duong Newspaper will receive daily broadcast news. These are selected information, focusing on current issues, new events that have just taken place in the province and attract the attention of readers. From the Zalo page, readers can also access Hai Duong electronic newspaper quickly.
Constantly improving the quality of each journalistic work
It can be said that for many years now, the spirit of innovation has been implemented by Hai Duong Newspaper staff, the application of new technology and the implementation of the digital transformation policy is no longer a theory but has deeply permeated the perception of people. consciousness and action. Each person in his/her mission is to unite, support each other, constantly self-study, change the mindset of making a new newspaper to strive for the common goal of improving the quality of each work, competing for information with others. Social networking platforms are evolving.
Hai Duong Newspaper reporter live stream at the pedestrian street, Bach Dang night market (Hai Duong city).
From the correct policy of the editorial board, the consensus in each reporter and editor has contributed to improving the quality of journalistic works, well performing the task of propagating the provincial Party Committee and the Provincial People's Committee, and at the same time providing providing the public with quick and accurate information on many different platforms and media types.
Although some initial results have been achieved in digital transformation, Hai Duong Newspaper has determined that there is still a lot of work to be done. Currently, Hai Duong Newspaper agency is operating many separate software for work at the same time. Some of the software is incomplete, leading to some steps that still have to be done manually such as statistics of electronic newspaper royalties, uploading and uploading articles from printed newspapers to electronic newspapers...
Comrade Nguyen Quy Trong, Editor-in-Chief of Hai Duong Newspaper, Chairman of Hai Duong Journalists Association, said that in order to promote the results achieved, Hai Duong Newspaper is developing a project to build a shared software system. , the editorial office converges, develops multimedia journalism, digitizes Hai Duong Newspaper data and procures information technology equipment. The project has been approved for investment policy.
Hai Duong Newspaper will build shared software, converged newsrooms, and integrate features of individual software in use. It is an electronic newsroom that converges both print and electronic newspapers with the design of modules for royalties, integrating electronic newspapers with a number of social networking platforms and a number of other publishing management features. . Along with that, building management software to manage documents, human resources, advertising; implement data digitization of Hai Duong Newspaper…
Continue to develop Hai Duong online newspaper in the direction of multimedia, integrate with some new platforms such as Spotify, improve the quality of YouTube channel, Tiktok... Upgrade the features of the electronic newspaper such as sending new news to readers, personalize users…
