
Through this program, customers have the opportunity to directly test drive and evaluate the performance of Hyundai models in real-world conditions, while also participating in interactive activities with prizes. The highlight of the program is the prize for the first five customers who complete their purchase of a Hyundai Santa Fe Hybrid after participating in the test drive, with the reward being a pair of tickets to attend the FIFA World Cup 2026 in New York (USA). By participating, customers also have the chance to receive genuine gifts featuring FIFA World Cup and Hyundai branding, such as match balls, t-shirts, hats, and souvenir accessories.
The FIFA World Cup 2026 is a quadrennial football event that attracts significant attention from fans worldwide . The 2026 World Cup will mark several notable milestones, including the first-ever participation of 48 teams and its hosting across three countries: the United States, Canada, and Mexico, promising an unprecedentedly passionate tournament on a grand scale and with unparalleled reach.
In Vietnam, where football always receives special attention from fans, the "Drive Hyundai - Get Ready for the World Cup" program is an opportunity for Vietnamese customers to both experience the products and immerse themselves in the atmosphere of the biggest football tournament on the planet.
Having partnered with FIFA since 1999, Hyundai is associated with major tournaments such as the FIFA World Cup, and also supports regional competitions like the upcoming ASEAN Hyundai Cup 2026, thereby bringing the atmosphere of international football closer to fans in the region.
A representative from Hyundai Thanh Cong shared: “Tournaments like the World Cup always create a very special atmosphere, where millions of people share a common heartbeat. Hyundai Thanh Cong has always been proud to accompany that journey for many years. Through this program, we hope to bring that spirit closer to our customers, so that each experience is not just about the product, but also connected to regional and international sporting events.”
The "Drive Hyundai - Get Excited for the World Cup" program is one of the activities aimed at enhancing customer experience in 2026, while continuing to connect the product with values derived from sports and community.
Source: https://thanhcong.vn/tin-uc/cam-lai-hyundai-chay-cung-nhip-dap-world-cup-2026.html








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