On March 27, 3, Vietnam Airlines officially launched the interactive game One S, opening the first cultural station with the destination of Hanoi Capital.
Launched for testing in February 2, One S has received enthusiastic attention and participation from the community and customers with more than 2024 participants, collecting more than 18.000 airport stamps, 6.600 local stamps, Nearly 3.000 badges and nearly 8.500 vouchers were successfully redeemed...
This is the premise for One S to not only stop at the online platform, but also develop further and "touch" customers, inspiring travel to explore Vietnam. And the important key to bring the One S journey closer to customers is the One S Cultural Station - Outpost.
One S Culture Station is a stopover, a place to create special interactive experiences, arousing the passion for travel and cultural discovery of players and customers. The cultural station will include main activities, from introducing customers to Vietnam Airlines' One S program, to unique and impressive cultural interaction experiences.
Mr. Dang Anh Tuan. Deputy General Director of Vietnam Airlines shared: "One S promises to bring customers new and emotional travel experiences. This is a combination of digital tourism and social interaction, thereby spreading the tourism attraction of localities and regions across the country. Through the One S program, we hope to promote the pioneering role of the National Airlines, join hands to promote tourism, promote culture and honor the beauty of the S-shaped strip of land."
At the event, Vietnam Airlines also announced strategic partners participating in developing One S interactive game: Viettel Telecom - TV360, VTVcab and Momo to bring more value to customers.
Mr. Nguyen Trong Tinh, Deputy General Director of Viettel Telecom Corporation said: "As a leading unit in the field of telecommunications and recently participating in investment in entertainment in cyberspace, the platform digitally, we highly appreciate the idea of building a Vietnamese cultural journey on the app. In other words, we use digital space, use technology to connect the cultures of 63 provinces and cities to create a journey that anyone can experience. Vietnam Airlines and Viettel Telecom have the same ideals, the same goal of bringing cultural destinations to the digital platform. Through that, we will have the opportunity to be closer to customers. At the same time, customers of Vietnam Airlines as well as Viettel will see us in a different, more modern and technological image."
Sharing at the event, Mr. Bui Huy Nam, General Director of VTVCab commented: "One S will be an impressive color for Vietnam Airlines' application, bringing customers more interesting experiences. In particular, One S also means a journey connecting localities as well as accompanying the tourism sector, promoting Vietnam, especially in places that not many people know about or have never set foot on. next. Therefore, I believe that One S will be a bridge to help localities attract more tourists."
Mr. Nguyen Hoanh Tien, Senior Deputy General Director of Momo congratulated Vietnam Airlines for being the first unit in the Vietnamese aviation industry to introduce gamification (interactive games) into the promotion of all tourist destinations in Vietnam. Nam on journey no. “The cooperation between Momo and Vietnam Airlines in the One S project brings a seamless experience to customers, not only stopping at destinations such as airports, localities... but also "retaining" users in operations. daily interaction. This will help increase the frequency of customers using One S and make the program more accessible to young people. From Momo's perspective, we have also accumulated many years of experience implementing interactive games. We see this as a very good opportunity for both sides to learn, develop and create new experiences, bringing value to customers," Mr. Tien said.
On the occasion of the official launch of the One S program, Vietnam Airlines implemented many incentives for customers buying domestic flight tickets and Golden Lotus members. Accordingly, passengers can buy tickets at the same price of 999.000 VND/way for domestic flights. Ticket purchase time is from March 27, 3 - to April 2024, 2, flight time is in the first 4 weeks of May, September, October 2024.
Also during this time, players who successfully log in to their Golden Lotus member account and participate in the program will immediately receive a voucher worth 1 VND to buy airline tickets on the Vietnam Airlines website.
In addition, new members who register and join the One S game will immediately receive 1.000 bonus miles, and an additional 300 bonus miles when successfully introducing new players via referral code. The miles reward program is valid from March 27 - December 3, 31.
Vietnam Airlines always strives to promote Vietnamese tourism and accompany localities with 45 domestic routes to 22 destinations and 56 international routes to 28 destinations. In particular, One S - A truly different Vietnam will create more highlights in localities by encouraging customers to participate in exploring 63 provinces and cities and 22 connecting airports on the S-shaped strip of land, thereby promoting more for domestic destinations, contributing to promoting the strengths and attractiveness of Vietnamese tourism.
To join One S, players only need to access the Vietnam Airlines mobile application (latest version), go to the One S section and log in or register for a Golden Lotus account. After activating One S, passengers who complete a valid flight or check-in at a province or city for the first time will receive "Airport Stamps" and "Local Stamps" respectively. The system will continuously save information data and update progress on the player's journey. When completing monthly, quarterly, and yearly challenges, players will receive attractive rewards from Vietnam Airlines and its partners, with a total prize value of up to 1 billion VND. |
VNA