iPhone 16 Pro Max 'sold out' in just 15 minutes

On September 20, Apple retail and distribution chains in Vietnam officially allowed customers to pre-order iPhone 16 series models.

Previously, on September 9, Apple officially launched the iPhone 16 series with some upgrades in configuration, camera and some other AI features.

According to Apple's announcement, Australia and New Zealand are the first two markets to launch, on September 20.

iPhone 16 Pro Max 'sold out' in just 15 minutes. (Photo: CPS)

Meanwhile, according to the disclosure of genuine Apple retailers and distributors in Vietnam, the "genuine" iPhone 16 series will be on sale in the early morning of September 27, which is about 1 week later than in Australia and New Zealand.

Mr. Nguyen Lac Huy, representative of the CellphoneS chain of stores, said: This year, the Vietnamese market opened for sale early, less than a week after the tier 1 markets (large markets) opened for sale, creating a clear competitive advantage over hand-carried goods in terms of warranty quality and quantity.

According to Mr. Huy, on September 20, the CellphoneS store chain officially allowed customers to pre-order iPhone 16 series models.

“On the first morning of pre-orders, we saw that customer interest in the iPhone 16 exceeded expectations, with the number of registrations on the first day increasing five times compared to last year,” said Mr. Huy.

Notably, after 15 minutes of allowing pre-orders, this chain of stores received more than 2,500 pre-orders.

Of which, the iPhone 16 Pro Max in gold with 256GB capacity is sold out, other versions are still accepting orders to receive on September 27. It is expected that on the first day, this unit will receive 6,000 - 7,000 deposits.

With this positive result, Mr. Huy set a target of more than 50% sales growth for the new product series in the first quarter.

For customers who signed up to receive information about the iPhone 16 and iPhone 16 Plus, the 128GB capacity still accounted for the largest proportion in this segment, showing that mainstream customers prioritized the lower price when purchasing. However, interest in the 256GB version increased by 20%.

Customers who registered to receive information about iPhone 16 Pro/Pro Max mostly chose 256GB with more than 75%, showing that this group of customers tends to choose strong configurations to serve high-end work and entertainment needs.

Source: https://www.congluan.vn/iphone-16-pro-max-chay-hang-chi-sau-15-phut-post313152.html