“ AN ISLAND OF A THOUSAND EXPERIENCES, BOTH LUXURY AND DIFFERENT, IS AN IDEAL PLACE THAT TOURISTS SHOULD CHOOSE FOR THEIR VACATION” THE SHORT DESCRIPTIONS OF THE PRESTIGIOUS FRENCH NEWS PAGE DEMOTIVATEUR PARTICULARLY SKETCH THE TRUE DUNG PHU QUOC - "ASIA'S LEADING LUXURY ISLAND TOURISM DESTINATION" TODAY.
Island of luxury resorts
At the 2023 World Travel Awards Asia Pacific region ceremony; surpassing the Maldives, Phuket or Bali... Phu Quoc was named in the category of Asia's leading luxury island tourism destination. This prestigious award can be seen as timely recognition of the island city's efforts to develop infrastructure and tourism products to become a "luxury resort paradise".
10 years ago, the number of 5-star accommodation establishments on Pearl Island was zero. But now, based on data from the world's leading online booking platform Booking, Phu Quoc has up to 0 hotels and resorts. 35-5 star resort with many rooms priced up to hundreds of millions of VND/night. This number even surpasses the 6 establishments of Phuket - the established "tourist paradise" of Asia.
High-end resorts are constantly being added in Phu Quoc. Anh Duong's photo
In recent years, one after another, giants of the hotel industry such as Accor, IHG, Marriott, Hilton or Rosewood... have all been "winning the chance" to set foot on the Pearl Island. JW Marriott Emerald Bay Phu Quoc, Premier Village Phu Quoc resort, La Festa Phu Quoc – Curio Collection by Hilton or New World Phu Quoc resort... are gradually becoming "familiar faces" for tourists with high spending ability in Vietnam. and abroad.
As proof, in early 2024, an Indian billionaire couple "booked" hundreds of rooms at JW Marriott Emerald Bay Phu Quoc for 10 days and 10 nights, to hold a wedding. In 2019, British billionaire Joe Lewis, owner of Tottenham Hospur Club, also chose this resort for his vacation. And in the same year, another Indian billionaire couple did not hesitate to choose this place for their wedding ceremony.
It's easy to see, instead of isolated villas in the middle of the ocean or hidden in a lush green forest in the Maldives, Bali; The super-rich have "eyeed" a separate villa with two ocean fronts - able to welcome sunrise or sunset at the same location as Premier Village Phu Quoc Resort or Lamarck House - "Principal's House" designed by Bill Bensley. like a "jewel" shining in the middle of a tropical oasis at JW Marriott Phu Quoc Emerald Bay. They are willing to cover villas with prices up to 9 digits/night for long days, to enjoy a private vacation with family and friends.
With efforts to develop luxury resort tourism products, sweet fruits have come to Ngoc Island. But to promote local tourism on the international map and improve competitiveness, luxury products are just a necessary condition. To create a "world-class" destination, and retain and pull high-class tourists back, Phu Quoc needs additional conditions - products that are different from the rest of the world.
Destination of differences
"Forget Phuket, this is Phu Quoc, the new hope of Vietnamese tourism" - that is the title of an article on the famous news site South China Morning Post, but it can also be compared to an affirmation: Phu Quoc today is not inferior to Phuket or even "famous" destinations such as Maldives, Bali or Boracay...
The outstanding growth in position and reputation of Ngoc Island on the regional tourism map is due in no small part to the serious investment process of the locality and private economic groups with the direction: Creating a multi-experience ecosystem with diverse, quality, classy products and especially taking culture as the foundation.
New and creative tourism products create the unique attraction of Pearl Island. Anh Duong's photo
Thanks to that, "the inherent appeal of Phu Quoc's natural beauty is increasingly amplified by the local cultural identity and world-class attractions" as Travel Daily News emphasized.
Here, besides staying at JW Marriott Phu Quoc Emerald Bay - a fictional university containing interesting stories about 19th century architecture and culture, guests who want to enjoy the Vietnamese space have You can choose to stay at New World Phu Quoc Resort to feel the "breath" of a Southern fishing village.
Meanwhile, when it comes to entertainment and relaxation experiences based on cultural tourism, Phu Quoc is "paradise". In addition to traditional, indigenous tourist attractions such as pepper gardens, fish sauce factories, and honey farms, today a multi-million dollar entertainment complex has been created in Sunset Town. Town.
There is the Kissing Bridge - a bridge that was praised by CNN after only four days of launch, inspired by the design of the legendary love story in the legend of Nguu Lang - Chuc Nu and the classic Italian love story between Romeo and Juliet. Juliet. The Marriage Proposal is a "symbol" containing the spirit of both Vietnamese and Italian culture. Not far from the bridge, on Sunset beach, a water puppet stage by the sea has also been set up. Here, every night, the artists of the Vietnam Puppet Theater will entertain the audience with performances of the art form that honors Vietnamese cultural heritage.
A series of meticulously invested shows are turning Phu Quoc into a new entertainment paradise in Asia. Minh Tu's photo
At the same time, at Vui Phet - the first creative seaside night market in Vietnam, young artists perform fun street art performances with props that are everyday items of fishing village residents or stories about Shoe shine boys on the street become "ambassadors", introducing to friends near and far the unique features of local culture. Next, at the "infinity" stage of the multimedia technology show Kiss of The Sea - Kiss of the Sea; Leading French producer ECA2 offers the audience top-notch performances of technology, light, water and fire... based on a plot that combines fiction like Hollywood movies with indigenous culture such as the theory of pentagram. practice or shadow puppetry.
With unique spiritual dishes day and night, developed on a cultural basis by leading investors such as Sun Group and Vingroup, Phu Quoc is becoming a new entertainment center of Asia. That is also the advantage that makes the difference of a destination that is "behind" but has careful investment like Ngoc Island.
SUNGROUP