This is Be Group's latest move to gain a competitive advantage in the ride-hailing, delivery, food ordering, and various other financial services markets.
Users may be offered a fixed post-payment limit by bePayLater, with interest-free periods of up to 45 days, when booking cars, motorbikes, deliveries, ordering food, or purchasing bus, plane, or train tickets… on the Be app.
According to a 2024 survey on ride-hailing app usage habits by market research firm Q&ME, users spend nearly 50% of their total monthly transportation costs on app-based rides. Besides daily transportation services like beBike and beCar, Be also offers services such as airline tickets, train tickets, bus tickets, and food delivery via beFood.
Be users can order food, ride-hailing services, make transactions, etc., on the app and pay later using the bePayLater feature.
With Be Group's collaboration with Cake by VPBank to launch bePayLater, 10 million Be customers gain more financial control with automatically granted credit limits, making booking rides, ordering food, buying tickets, and more easier and more convenient.
The Be app currently has around 10 million customers, while the digital bank Cake by VPBank is serving more than 4.4 million customers...
The ride-hailing market is becoming increasingly competitive. Besides familiar names like Grab, Be, and Gojek, Xanh SM is also becoming a formidable competitor.
Currently, bePayLater is the only post-payment solution on the market for ride-hailing, food delivery, and travel ticket services – buy now, pay later with interest-free periods of up to 45 days. This feature gives Be a competitive advantage over other companies in the ride-hailing, food delivery, and other delivery services.
Buy now, pay later is a payment method that allows users to own a product first without paying immediately. It's a form of short-term consumer credit with a 0% interest rate for up to 45 days, or installment payments over 1, 3, or 6 months.
Source: https://nld.com.vn/mot-ung-dung-dat-xe-cho-phep-khach-xai-truoc-tra-sau-196240716130607563.htm
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